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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Sports, Facebook Presence
finalist
Jellysmack’s “Oh My Goal” Scores Big Worldwide
Establish a hyper-engaged global community of soccer lovers on Facebook by creating original soccer…
Retail & E-Commerce, Creative use of Technology
finalist
silver honor
Jersey Shore Family Vacation Shoppable Content
MTV’s Jersey Shore Family Vacation returned for Season 4 in November 2020. In light of the pandemic…
Entertainment, Humor
Jojo Rabbit: Anti Propaganda Propaganda Posters
To announce that the award-winning Jojo Rabbit, was streaming on Disney+ Hotstar Premium. To do so …
Digital Pivot
JoJo Siwa "Be Your Selfie"
In Fall 2020, we were challenged to comp our massive YOY sales numbers for JoJo Siwa at Walmart whi…
Multi-Platform Campaign
JoJo Siwa: Slumber Party at Target
ViacomCBS aimed to deliver an exclusive and unique program for Target that would bring families and…
Sports
finalist
bronze honor
audience honor
Jordan x The Last Dance Community Engagement
Jordan is an iconic sportswear brand created for former NBA player and six-time NBA Finals MVP Mich…
Remote Production
Journey to Build
Build It is a proprietary Verizon Media event series that is interactive, informational and inspira…
Online Event/Activation
Julia Child Week
The early days of pandemic lockdown put a premium on virtual community, binge-worthy media and sour…
Cultural Institution
finalist
Juneteenth: A Celebration Of Resilience
In a year that ignited nationwide protests demanding racial equality and social justice, the Nation…
Social Good Campaign
Just Like Trees
The American Forest Foundation (AFF) is a national conservation organization that offers help to pr…
Games, Multi-Platform Campaign, Video
finalist
gold honor
audience honor
K/DA - MORE ft. Madison Beer, (G)I-DLE, Lexie Liu, Jaira Burns, Seraphine (Official Music Video)
This year, Riot Games wanted to build upon the success of K/DA in 2018 and continue their journey a…
TikTok Presence
Kaja's Explosive Growth on TikTok in 2020
The team initially set out to test & learn on the platform without initial goals for followers or e…
Instagram Partnership
finalist
audience honor
Kay - There Is A Ring For That
When TV host, Jaymes Vaughan, was getting ready to propose to Mean Girls star, Jonathan Bennett and…
Social Activism, LGBTQ Community Engagement, Instagram
finalist
Kay #EveryKiss
In recent history, the LGBTQ+ community has made major strides in their fight for equality. But eve…
Contest or Promotion, Food & Beverage
Kellogg’s® Special K Blursday Go-Away Kit
Create boundary-breaking earned media coverage and social buzz around the full range of feel-good f…
Twitter Presence
finalist
KFC Gaming x Kairos Media
As KFC’s gaming agency of record, Kairos were briefed with increasing brand sentiment and awareness…
Fashion, Augmented Reality
finalist
audience honor
KHAITE Pre-Fall 2021 Augmented Reality Fashion Show
Having completed their first successful augmented reality experience with the launch of their sprin…
Fashion, Augmented Reality
finalist
KHAITE Spring/Summer 2021 Collection
Due to COVID-19, the fashion industry struggled to find ways to showcase their latest collections —…
Integrated Campaign
Killing Eve Smoooth Style
Klarna partnered with AMC Networks’ pop culture phenomenon, Killing Eve to drive awareness for Klar…
Financial Services, Multi-Platform Campaign, Branded Content
winner
audience honor
Klarna is Swedish for Smooother Social
Buy now, pay later apps entered 2020 growing in popularity as the field becomes increasingly crowde…
Contest or Promotion
finalist
bronze honor
Knives Out "Get Your Cut" Gamified Transmedia Experience and Sweepstakes
For Lionsgate’s star-studded murder mystery Knives Out, the challenge was to engage a broad audienc…
Social Activism
Known Stories of Unknown Women
Gomes da Costa, the largest Brazilian brand in canned fish, is very well known all over the country…
Global Campaign, Images, Pets & Animals, Integrated Campaign, Real Time Response, Social Good Campaign
winner
gold honor
silver honor
audience honor
Koalas of NYC
The objectives of the campaign were to raise awareness around the devastating impact of the Austral…
Government & Politics, Social Good Campaign, Call to Action, Humor, PSA
finalist
gold honor
silver honor
KS COVID Initiative, "Old-Schooled" Campaign
COVID-19 rates across the country exploded last fall and the State of Kansas needed to deliver a cr…
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