THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 13th Annual Shorty Awards Best Integrated Campaign

This award honors the best campaign that most effectively and creatively integrates across social and traditional media channels. Campaign objectives may include enhancing and modifying content for each platform and creating a unifying message.

For campaigns spanning multiple digital and social platforms, see Best Multi-Platform Campaign.

See previous winners and honorees here.

Nominees

#FeelItAll QuietComfort Earbuds Campaign
Music has the special ability to take whatever you’re feeling and amplify it. The highs can become …
#VOMO: Vote or Miss Out
The 2020 election season was unprecedented and it was more important than ever to ensure that the A…
finalist
silver honor
audience honor
All People Are Tax People
The Super Bowl is a key moment in time for Intuit TurboTax, as it takes place during a critical mom…
Birds of Prey and the Fantabulous Marketing of One Harley Quinn
Birds of Prey is a shotgun blast of self-discovery, sisterhood and female empowerment ignited by an…
Bottomless Brunch at Colman's
The goal for this campaign was to drive maximum brand affinity for Diageo and their portfolio of al…
Busch Apple
Our objective was to expand our product line by introducing our first flavored beer. We wanted to r…
Canadian Tire Christmas Trail
In 2020, Canadian Tire (CT) was forced to reconsider how it would engage with consumers during the …
Cash Pop
Cash Pop, a new game from the Georgia Lottery, was created to drive retail and online sales for the…
Choose Your Alternate F’reality (#FrealAF)
Our challenge was to increase brand awareness, highlight a new packaging refresh and new, healthier…
Control the Contagion
In the early days of the pandemic in the U.S, there was a great deal of misinformation being circul…
Create No Matter What
When the Covid-19 pandemic took the world by storm in 2020, the creative community was not spared. …
Dockers x Work Forward
During a constant barrage of “we’re in this together” and “our new normal” advertisements, Dockers …
Doctor Who: Time Lord Victorious
Few pop culture brands have stood the test of time like Doctor Who (DW). With more than 57 years of…
Everything's Gonna Be Okay Campaign
How do you promote a comedy that starts with a death in the premiere episode? Critics darling Josh …
FIGS Celebrates New Icons
FIGS was founded with a purpose — to serve those who serve others, empower and celebrate the health…
FRENCH'S MUSTARD BEER
French's Mustard has been a part of summer since 1904. But in 2020, grilling season looked a little…
Famous Orders
Our Marketing Objective was to drive penetration by bringing new, younger, customers to the brand. …
Famous Orders - The Travis Scott Meal
For decades, McDonald’s has been at the forefront of culture. Yet in 2020, many young Americans had…
Google x The Daily Social Distancing Show
​​​​​​Boost awareness for Google’s 2020 ‘Year in Search’ campaign through the voice and lens of The…
HGTV, Food Network & Best Buy's “The Giveback”
In 2020-2021, HGTV, Food Network, and Best Buy came together to create a strategic partnership that…
Holiday Even Brighter - H-E-B's Holiday Campaign
2020 was tough  - but the Texas spirit is tougher, and there's nothing more Texan than H-E-B, a muc…
winner
Immigrants Are Essential
Immigrants are not only essential workers, they are essential to America’s recovery from the disast…
Killing Eve Smoooth Style
Klarna partnered with AMC Networks’ pop culture phenomenon, Killing Eve to drive awareness for Klar…
finalist
silver honor
Koalas of NYC
The objectives of the campaign were to raise awareness around the devastating impact of the Austral…
Launching Restylane Kysse During the COVID-19 Pandemic
Real Chemistry planned to launch Galderma’s new hyaluronic acid (HA) lip filler Restylane® Kysse wi…
Let’s Endo the Pain – The Alliance for Endometriosis Survey
The Alliance for Endometriosis, which was announced in the Fall of 2020, is a collective of women’s…
Monstrous Results
About This Entry: The Frightening Truth About Dogs and Noises Everyone knows that loud noises c…
Motherland Campaign
Set in an alternate America where witches ended their persecution by cutting a deal with the govern…
Natural Light Worldwide Commencement
Given the state of the growing pandemic, universities had to cancel their on-campus graduation cere…
Now that you see me
What’s in a name? For some transgender and non-binary people, everything. According to the National…
Pedigree Puppy Bowl XVII Pupularity Play-offs
Pedigree was looking to take their partnership with the annual Puppy Bowl to new heights this year,…
finalist
gold honor
Pop-Tarts: We Fixed The Pretzel
Pop-Tarts are known for their iconic sweet flavors like frosted strawberry and brown sugar cinnamon…
Porsche X PUMA: Two Icons of Fast
For the last five decades, the Porsche 911 Turbo has been known for its iconic design, speed and un…
Prime Video’s “The Pack” Packed Weekend
What if, just for one weekend, we honored the unconditional love and unmatched bond between humans …
Products with Purpose
DSM operates in the nutritional products space, an industry with dozens of competitors all selling …
Pure Leaf x No is Beautiful
Over the past few years, Pure Leaf has built strong equity on its quality tea credentials and maste…
RAM Trucks Integration into Yellowstone
To create an idea built upon Ram Trucks’ multi-year Yellowstone sponsorship and aligned with the in…
Rare Reflections: MPNs Unmasked
Myeloproliferative neoplasms (MPNs), a group of progressive, rare blood cancers in which the bone m…
finalist
Santa Sneaker Drop
As the largest player in the resale market, eBay has been a destination for the sneaker community t…
Smaht Park Super Bowl Integrated Campaign
We launched the all-new 2020 Sonata on Super Bowl Sunday with an eye to its advanced style and tech…
So.Much.Christmas. at Gaylord Hotels
Gaylord Hotels was made for Christmas. Its special holiday events have brought magic to hundreds of…
Space And Geospatial Campaign
The goal of the Space and Geospatial campaign was to raise Parsons’ profile as a space provider by …
Start Stopping Shout Out
Quitting smoking isn’t just hard—it’s really, really hard. While nearly 65% of smokers reported try…
THE BOYS Season 2 - Quit your whining, they're back!
Create a buzzworthy campaign for the second season of The Boys on Amazon Prime Video - one that car…
The Chi: Season 3 Marketing Campaign
The Chi is a drama that tells the story of a vibrant and beautiful Chicago community balancing the …
finalist
The Match
As the official sponsors of The Match - the first live sporting event after COVID-19 began - we wan…
Together No Matter What
Throughout 2020, Adorama encouraged its community to Create No Matter What—be it photography, desig…
finalist
silver honor
Toyota and MTV Celebrate the Universal Language of Music
Coming off the heels of a highly successful and splashy 2019 partnership, Velocity and Toyota were …