THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

From the 13th Annual Shorty Awards Best use of Augmented Reality

This award honors the most creative and effective use of augmented reality in a social media or digital marketing campaign.

See previous winners and honorees here.

Nominees

finalist
audience honor
CrimeDoor
True Crime is one of the fastest growing genres in the world. But law enforcement's rules about con…
finalist
Doctor Who: Take The TARDIS
BBCA challenged us to surprise fans for the return of Doctor Who, now played by Jodie Whittaker, wi…
KHAITE Pre-Fall 2021 Augmented Reality Fashion Show
Having completed their first successful augmented reality experience with the launch of their sprin…
KHAITE Spring/Summer 2021 Collection
Due to COVID-19, the fashion industry struggled to find ways to showcase their latest collections —…
LEGO Masters: Augmented Reality Brick Builder
In 2020, FOX ENTERTAINMENT partnered with LEGO to create the greatest competition series ever built…
LEGO Masters: SparkAR Brick Mosaic
In 2020, FOX ENTERTAINMENT partnered with LEGO to create the greatest competition series ever built…
finalist
New Orleans Saints' Instagram AR Effect
As all fanbases in 2020, New Orleans Saints fans were not given their traditional opportunities to …
finalist
PATRÓN Virtual Gift Wrapper
Tequila is often associated with specific holidays and occasions like Cinco de Mayo and Fourth of J…
Planet Fitness New Years Eve Hat
New Year’s Eve is the Planet Fitness Superbowl. As people make their fitness focused New Year resol…
finalist
Still Here Audio and AR
Still Here Audio and AR explores the impact of incarceration and gentrification on Black women in t…
winner
The King of the 2020 VMAs
Program Objectives: Leverage VMA cultural relevance to generate Burger King brand love Expe…