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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 13th Annual Shorty Awards Public Service Announcement

This award honors the most creative and effective public service announcement run across any social media or digital platform by a brand, agency, or organization.

Winner

PSA
winner
audience honor
Mat Kar Forward
  BACKGROUND   Digital footprints have real world consequences Communicating in the dig…

Finalists

PSA
finalist
gold honor
Stay Home, Save Lives
At the height of the COVID-19 pandemic, Chicagoans were not taking the stay-at-home orders seriousl…
PSA
finalist
gold honor
Your Brand Here
Special Olympics New York has provided inclusive opportunities for people with intellectual disabil…
PSA
finalist
silver honor
KS COVID Initiative, "Old-Schooled" Campaign
COVID-19 rates across the country exploded last fall and the State of Kansas needed to deliver a cr…
PSA
finalist
bronze honor
NO MORE Foundation's "Listening from Home" Campaign
Suddenly the world went into lockdown due to COVID-19. Home was supposed to be a safe place, but fo…
PSA
finalist
bronze honor
No Extra Life
Brady and Ad Council, launched the End Family Fire program in 2018 to save lives through education …

Nominees

PSA
"Vote Because __________ Depends On It”
In 2020 the United States faced an historic election and we knew that no ordinary get-out-the-vote …
PSA
#StayTheFFHome - Do's and Don'ts
Cases of COVID-19 are on the rise.  Despite warnings about COVID-19, young adults were viewing them…
PSA
AMC Networks Black History Month PSA Campaign
Since 2014, AMC Networks has raised awareness around the historical importance and modern-day signi…
PSA
CARE International Women’s Day #WomenEqual PSA
Founded in 1945 with the creation of the CARE Package®, CARE is a leading humanitarian organization…
PSA
CDC Rx Awareness Campaign
Overdoses from opioids are on the rise and killing Americans of all races and ages. Every day, more…
PSA
Count Every Vote Project
The Voting Rights Lab was primed to identify and respond to threats to election integrity in advanc…
PSA
Cover Up Queen
  The California Endowment has a strong community presence and a diverse audience that relies on…
PSA
FDA "My Vaping Mistake"
AwesomenessTV and The Real Cost present “My Vaping Mistake,” giving real teens the chance to speak …
PSA
Mask Up
Morehouse School of Medicine (MSM) is an independent and mission-driven education, research and cli…
PSA
Tata Motors Safety First Ludo
Social distancing norms were difficult for people to follow even after repeated efforts by the auth…
PSA
The Power of Us
The Ad Council sought to reach Black Americans, which have been disproportionately affected by COVI…
PSA
VH1's RuPaul's Drag Race "Say Love" PSA
The “Say Love” PSA targeted the hyper-passionate online followers of the various RuPaul’s Drag Race…