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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
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Additional Filters
TikTok Partnership
#AerieREALPositivity Challenge with Charli D'Amelio
Aerie celebrates the REAL beauty of women inside and out. Positivity and empowerment have been part…
TikTok Partnership
#AllNighterLegend - Urban Decay x Collab
Born in Southern California in 1996, Urban Decay has been disrupting the industry’s sea of pink-dom…
Multi-Platform Campaign
,
Real Time Response
,
Social Good Campaign
finalist
bronze honor
#AloneTogether
At the start of COVID19’s spread across the United States, ViacomCBS’ Entertainment & Youth brands …
TikTok Partnership
finalist
#BeatsDaisyChallenge
To drive wide-scale awareness of the collaboration between singer Ashnikko x Beats By Dre, creating…
Beauty
#BestHairDays
This year, OLAPLEX launched a revolutionary new professional inspired at-home treatment, N°.0 Inten…
TikTok Partnership
,
TikTok Presence
,
TikTok
,
User-Generated Content
finalist
gold honor
audience honor
#BestThingSince
In 2020, America’s most famous carryout-only pizza brand, known for their delightfully wacky commer…
Pets & Animals
#Bfullofcheer Holiday Pet Photo Contest | Banfield Pet Hospital
At Banfield Pet Hospital, we are here for the lasting health and happiness of pets. In a year when …
Multicultural Community Engagement
,
Online Event/Activation
,
Facebook
,
Facebook Live
winner
gold honor
silver honor
#BuyBlack Friday Show
Small businesses are the heartbeat of our communities and many are facing an economic crisis, due t…
Social Good Campaign
#CoachTheVote
2020 started off with a mild concern for our nation's well-being, quickly turning into a full-fledg…
Live Streaming Video
#DearWorldLive
#DearWorldLive is an online discussion show from Doha Debates, featuring Doha Debates’ corresponden…
Beauty
#FAKEAFLASHNAP
Our objective for the launch of the Flash Nap Instant Revival Eye Gel-Cream was simple: We wanted E…
Integrated Campaign
#FeelItAll QuietComfort Earbuds Campaign
Music has the special ability to take whatever you’re feeling and amplify it. The highs can become …
Technology
#ForTheGrams: Amazon Helps Families Maintain Holiday Traditions in a Time of Social Distancing
Local Campaign
finalist
#ForTheWyn
In October 2020, Newlink created #ForTheWyn, a 12-part giveaway series featuring local businesses i…
Hashtag
finalist
#GettyMuseumChallenge
When Getty closed to support coronavirus response in March 2020, we as the digital team had to stop…
Music & Dance
finalist
#HealthyHabits6Step Destroys Benchmarks with 4B Views!
Lysol’s brand purpose is to keep families illness free. Always important, but perhaps this year mor…
Family & Parenting
,
Branded Content
finalist
silver honor
#InItTogether
In spring 2020, as the U.S. first began to face the challenges of living with coronavirus, Johnson’…
Social Good Campaign
#InMyScrubs
The #InMyScrubs Challenge was created with 3 main goals: 1) Advocate for social distancing, 2) Prev…
Branded Series
#MGMood Spotify Playlist Social Series
The beauty of culture is that what is old quickly becomes new again. Social media wasn’t around whe…
Organic Promotion
,
Social Good Campaign
,
Spokesperson
,
LinkedIn
winner
#NotDone
In 2020, which marked the 100th anniversary of women winning the right to vote, Verizon launched th…
YouTube Partnership
finalist
audience honor
#OneChipChallenge
Paqui sought to build engagement, awareness and purchase intent of their product portfolio by bring…
Community or Employee Engagement
#oneteam Campaign
Last March, we watched the entire world come to a sudden halt due to the COVID-19 pandemic, and the…
Contest or Promotion
#PassTheProtection & win a $250,000 Home makeover designed by the Scott Brothers & ADT security
Rather than airing a national ad during the Super Bowl like we had done the year before, we “hacked…
Real Time Response
#RaceAtHomeChallenge
Following the announcement of the Formula E races cancellations due to COVID-19, they adapted a dig…
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