THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project

From the 13th Annual Shorty Awards Best in Beauty

This award honors the best use of social media and digital by beauty brands, publications and services. Objectives may include promoting the launch of a new line or service, elevating a brand's presence through digital and sharing tips and best practices with current and potential consumers.

See previous winners and honorees here.

Nominees

#BestHairDays
This year, OLAPLEX launched a revolutionary new professional inspired at-home treatment, N°.0 Inten…
#FAKEAFLASHNAP
Our objective for the launch of the Flash Nap Instant Revival Eye Gel-Cream was simple: We wanted E…
finalist
#ThisIsBliss: Collab | Movers + Shakers | Bliss
After some initial success on TikTok, beauty brand Bliss was ready to do something big on the platf…
A Moment of Bliss (For Your Skin)
Bliss is a leader in accessible, and effective skincare for all, known for their body and skincare …
finalist
gold honor
audience honor
Amway’s Artistry Studio™
Looking good and feeling good often go hand in hand. But when you’re someone who is always on-the-g…
BH Cosmetics - Drop Dead Gorgeous Collection Campaign
Despite 2020’s tone, BH Cosmetics wanted to give their fans something to inspire creativity and cel…
finalist
Granular Audience Strategy and Testing Drives Revenue and Higher AOV at Scale
ColourPop needed a data-driven and scalable media strategy to grow revenue efficiently while suppor…
finalist
L'Oréal.com new corporate website
L'Oréal corporate website represents one of the first digital touchpoint of the company. The new L’…
finalist
Launching Restylane Kysse During the COVID-19 Pandemic
Real Chemistry planned to launch Galderma’s new hyaluronic acid (HA) lip filler Restylane® Kysse wi…
Lifting Lashes and Sales
Grande Cosmetics has had the same mission from day one — make everyone feel their best in their own…
finalist
PERFECT MARC JACOBS Virtual Global Launch Event
PERFECT MARC JACOBS, the newest fragrance from Marc Jacobs Fragrances, is a celebration of self-lov…
Peace Out Skincare's Retinol Eye Stick Launch
Founder Enrico Frezza was never a fan of traditional eye creams because they were too messy and wou…
finalist
Schick Hydro Silk Presents Brow Talk
In 2020, masks became an everyday necessity, and as a result, women prioritized above the mask beau…
winner
Schick Shave the Day
In a sea of men’s grooming sameness, Schick Xtreme needed to stand for more than just price and pro…
The first ever TikTok beauty content house
To create the first-ever beauty branded TikTok creator house.
Thumb-stopping Content for Friends & Family Promotional campaign
Drive awareness and conversion to FentyBeauty.com from our organic social channels.