13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

Best in Family and Parenting

Organizations, brands or publications targeting parents and families are eligible for this award. This award recognizes the best efforts across social media or digital platforms to engage and impress this particular demographic.

See previous winners and honorees here.


Chore Club by Whirlpool Brand
During the extreme upheaval of daily life in the spring of 2020, millions of kids and parents found themselves at home. All day. And that meant all of their learning was taking place in the home. Kitchen…
Hey Duggee: Response to COVID-19
The Objective: Last March people’s lives changed overnight with the outbreak of Covid-19. With parents and carers suddenly becoming full-time teachers, whilst juggling work and home life, BBC Studios …
Santa Calling
2020 was a year of really grown-up stuff. A global pandemic. Schools closed. Jobs lost. And with COVID-19 case-rates surging with the onset of winter, there was a distinct possibility that the holiday re…
In spring 2020, as the U.S. first began to face the challenges of living with coronavirus, Johnson’s® identified the importance of elevating its role of serving the critical needs of new and expecting pa…
Owlet’s Growth and Mission to Keep Every Baby Safe By Empowering Real Parents and Influencers
Owlet Baby Care is a health technology company which strives to keep every baby safe and in July 2020, they released the third version of their proprietary Smart Sock Baby Monitor that tracks baby’s hear…
PBS KIDS Read-Along Series
“As a little kid, I loved to read aloud. And when I became a parent, I found such joy in sharing the magic of storytelling with my own children—and then later, as First Lady, with kids everywhere. At thi…


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

winners will be announced in may. follow us to be notified!