Enter the 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. See categories below. The early entry deadline is on December 9th, 2021.

From the 13th Annual Shorty Awards Best Local Campaign

This category honors the most creative and effective campaign targeting a single geographic location using social media and digital platforms and tools. The entry must include how local marketing strategies were used to reach communities and/or neighborhoods within a certain radius.

For campaigns using a localized strategy as part of a global campaign, see Best use of Localization.


In October 2020, Newlink created #ForTheWyn, a 12-part giveaway series featuring local businesses in the Wynwood neighborhood - one of Miami’s most bustling districts, filled with mom-and-pop shops, museums both indoor and outdoor, eateries, breweries and fitness studios alike. Pandemic circumstances had affected the Wynwood area particularly hard…
#VictoryPages: Social Media History
In Russia, Victory Day is among the most remarkable dates. Almost every family had ancestors who fought in the war. But the younger people are losing connection with this part of history. That's why we decided to give young Russians a chance to express themselves in digital art in the format of social networks. #VictoryPages is the versatile so…
Buzzballz + Tiger Pistol: Solving the Business Challenge for Alcohol Marketing in the United States
Packaged cocktail brand, BuzzBallz, sought to increase sales of its signature party drink while also driving traffic and sales for its retailers. BuzzBallz needed a method to promote their drink and drive retailer sales while adhering to regulations and maintaining a level playing field in the marketplace. BuzzBallz realized that to achieve the…
Canadian Tire Christmas Trail
In 2020, Canadian Tire (CT) was forced to reconsider how it would engage with consumers during the holiday season. The COVID-19 pandemic has changed how Canadians navigate their daily lives and led to the cancellation of most holiday events. Despite this, the desire to continue celebrating life’s seasonal moments still exists. CT, “Canada’s Christ…
City of West Hollywood COVID Response Campaign
The City of West Hollywood declared a local COVID-19 emergency in March 2020 following declarations of emergency from the State and County. In the first days, the City of West Hollywood closed City Hall and facilities to the public and activated plans to remotely serve residents, businesses, and community members in day-to-day needs while respondi…