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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Real Time Response, Social Good Campaign
Foster A Dog, Get Busch
Covid-19 caused sudden changes to daily life as we knew it, and during a time of uncertainty, Busch…
Sports
FOX Sports Digital: 2020 Highlights
The year 2020 started out as planned for FOX Sports. As the broadcast home of Super Bowl LIV, the n…
Instagram Partnership, Instagram Reels
finalist
audience honor
Frank's® RedHot® #DippingDance
Football and game watching are big sales drivers of hot sauce in general, and Frank’s® RedHot® in p…
Instagram Presence
Freeform on Instagram
Freeform connects to audiences with bold original programming and immersive social engagement that …
Branded Series, Online Event/Activation
FreeWheel Connects
When the COVID-19 pandemic hit the US in March 2020, FreeWheel quickly rethought and shifted its en…
Branded Series
French urban food series
Through our series “hunger” about sub-saharan Africa’s couscouses, about controversial “islamist” k…
Art Direction, Consumer Brand, Food & Beverage, Wine, Beer & Spirits, Integrated Campaign
winner
audience honor
FRENCH'S MUSTARD BEER
French's Mustard has been a part of summer since 1904. But in 2020, grilling season looked a little…
Branded Podcast
Friends Who Talk About Money
John Hancock customers told us that they want a financial services company that makes them feel lis…
Snapchat Discover
finalist
audience honor
Frontline Heroes
Each episode tells the deeply impactful story of a young person risking their life during the Covid…
Online Event/Activation
FunimationCon 2020
FunimationCon 2020 is one of the first anime conventions to offer a completely free,all-virtual exp…
Community or Employee Engagement
finalist
Future of Awesome Tour
In 2019, Comcast kicked off its Future of Awesome Tour, a live, employee-focused, high-engagement, …
Brand Identity
finalist
FX on Hulu - A Fearless Brand Identity
Develop a brand identity for the new FX on Hulu offering, showing the full scope and tone of the en…
Global Campaign
finalist
audience honor
Game to Work: Add Gaming Experience to Your Résumé
ManpowerGroup’s Game to Work campaign is a social-led and new way for us to engage with candidates …
Branded Series, Short Form Video, Storytelling, Video
finalist
Gamechangers
When adidas Originals asked us to help them commemorate the 50th anniversary of the game-changing S…
Instagram Video
finalist
Games We Invented in Quarantine
With the pandemic just beginning our first order of business was figuring out how to shoot content …
Community or Employee Engagement, Digital Pivot
Gartner
As the effects of COVID-19 were felt by individuals and organizations worldwide, the way in which w…
Pharma & Healthcare
finalist
gold honor
GE Healthcare’s Frontline Fight Against COVID-19
When COVID-19 began to receive international attention in early 2020, surveys of online conversatio…
Social Good Campaign
Generator Z
Traditional philanthropic grantmaking needs an update. The age-old model puts organizations through…
Art Direction, Graphics, Images
finalist
audience honor
Genesis GV80 Artist Series
To break through the social clutter and launch the first-ever Genesis GV80 SUV in a unique way. One…
Insurance
finalist
Get a Whole Lot of Something with Farmers Policy Perks
In an evolving digital age where cheaper online insurers were popping up left and right, Farmers kn…
Technology, Online Event/Activation, Social Good Campaign, Live Streaming Video
winner
gold honor
Get Got by a Gran
Senior loneliness is more than a sad reality. It's a medical minefield, increasing the likelihood o…
Snapchat Presence, Snapchat Discover
finalist
audience honor
Get That Glow-Up With Tips & Tricks From “Beauty Hacks” by Jellysmack
Develop the most engaging show for beauty fanatics on Snapchat by creating and publishing helpful a…
Travel & Tourism
Getting Back to Nature with RVshare
We dubbed 2020 the year of RV rentals. Our goal at RVshare has always been to provide a safe and ac…
Facebook Presence
Getting Back to Nature with RVshare
We dubbed 2020 the year of RV rentals. Our goal at RVshare has always been to provide a safe and ac…
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