THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 13th Annual Shorty Awards Best Overall Instagram Presence

This award honors the best brand presence on Instagram. Objectives may include promotion of brand style and personality, crowd-sourcing, or launching a new product or service. Unlike Best use of Instagram, this award honors year-round presence.

See previous winners and honorees here.

Winner

Instagram Presence
winner
@WandaVision – Interactive Instagram Account
The unique, time-bending premise of WandaVision has its characters and viewers constantly questioni…

Finalists

Instagram Presence
finalist
gold honor
Bud Light
Elon Musk once said.... "he who controls the memes, controls the universe..."  Our objective was…
Instagram Presence
finalist
silver honor
The Umbrella Academy Season 2 Instagram Campaign
In season two of The Umbrella Academy, our super siblings traveled back in time to the 1960s…and br…
Instagram Presence
finalist
bronze honor
Comments By Celebs
Comments By Celebs is creating a cultural phenomenon around humanizing celebrities through its Inst…
Instagram Presence
finalist
audience honor
Al Jazeera English Instagram
Al Jazeera’s Instagram platform, @AlJazeeraEnglish, had a breakout year, driving record growth and …
Instagram Presence
finalist
Avatar: The Last Airbender Comes To Instagram
The Avatar franchise hasn’t released new episodes since 2014 when its spinoff The Legend of Korra a…
Instagram Presence
finalist
Complex
Complex Networks champions the people, brands and new trends you need to know now (and will obsess …
Instagram Presence
finalist
Waste-Ed
We’re sowing the seeds of sustainability by creating and sharing inspiring, purpose-driven and solu…

Nominees

Instagram Presence
winner
@WandaVision – Interactive Instagram Account
The unique, time-bending premise of WandaVision has its characters and viewers constantly questioni…
Instagram Presence
finalist
audience honor
Al Jazeera English Instagram
Al Jazeera’s Instagram platform, @AlJazeeraEnglish, had a breakout year, driving record growth and …
Instagram Presence
Amway’s Artistry Studio™
Looking good and feeling good often go hand in hand. But when you’re someone who is always on-the-g…
Instagram Presence
finalist
Avatar: The Last Airbender Comes To Instagram
The Avatar franchise hasn’t released new episodes since 2014 when its spinoff The Legend of Korra a…
Instagram Presence
finalist
gold honor
Bud Light
Elon Musk once said.... "he who controls the memes, controls the universe..."  Our objective was…
Instagram Presence
Cisco Designed Instagram Launch
The original presence of the @CiscoSmallBusiness handle was focused on just the technology and our …
Instagram Presence
Coca-Cola: 2020 Together
For over a hundred years, Coca-Cola has offered the world a refreshingly positive perspective. In 2…
Instagram Presence
finalist
bronze honor
Comments By Celebs
Comments By Celebs is creating a cultural phenomenon around humanizing celebrities through its Inst…
Instagram Presence
finalist
Complex
Complex Networks champions the people, brands and new trends you need to know now (and will obsess …
Instagram Presence
Dr. Will Bulsiewicz Takes Off
In July of 2019, Dr. Will Bulsiewicz came to Digital Natives Group looking to accelerate his platfo…
Instagram Presence
E! News
A 30-year-old TV brand turned industry leader in an established digital space of influencers and a …
Instagram Presence
Freeform on Instagram
Freeform connects to audiences with bold original programming and immersive social engagement that …
Instagram Presence
Martell Swift Stories
For over 300 years, Martell has been challenging conventions, bridging cultures and communities, bu…
Instagram Presence
Paramount Network's Yellowstone Season 3
The premiere of Yellowstone Season 3 shattered ratings records by becoming cable’s most watched ori…
Instagram Presence
finalist
silver honor
The Umbrella Academy Season 2 Instagram Campaign
In season two of The Umbrella Academy, our super siblings traveled back in time to the 1960s…and br…
Instagram Presence
WWE Instagram
From the opening bell to the close of the curtain, WWE's official Instagram page strives to provide…
Instagram Presence
finalist
Waste-Ed
We’re sowing the seeds of sustainability by creating and sharing inspiring, purpose-driven and solu…