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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Multi-Platform Campaign
Old Navy #ONward
In a first of it's kind take on Back to School, Old Navy partnered with Pharrell's creative collec…
Branded Content
Old Navy’s “Get Instant Happy” Rap with Gaten Matarazzo
For Old Navy's 2016 Black Friday campaign, we launched a week of giveaways, coined "Instant Happy.…
Contest or Promotion
Old Navy’s Back-to-School #MySquadContest
As we approached our 2016 back-to-school (BTS) campaign, we had two major objectives: -Authenticall…
Launch Campaign
finalist
gold honor
Old school favorites, new school standards
Leaning into the nostalgia of the 90’s, we developed and executed a viral influencer program in sup…
Instagram
finalist
Old Spice - Instagram
We tell the parodied story of Old Spice in real-world situations that provide entertaining escapes …
YouTube
Old Spice - YouTube
YouTube has become the bread and butter of Old Spice digital content. People come to burn time watc…
Emerging Platform
Old Spice & Imgur, Make a Smellmitment
Old Spice wanted a way to engage with millennial males with the Smellmitmentcampaign through their …
Viral Campaign
winner
Old Spice Muscle Music
Old Spice’s continual challenge is to find new ways to engage young guys. With this effort, we part…
GIFs, Twitter
finalist
bronze honor
Old Spice, Live Von Air
Today, brands are in an epic battle for consumer attention. 85% of consumers use other devices whil…
Humor
Old Spice: Wolfdog
The scents of the new Wild Collection from Old Spice are so wild that the only way to promote them …
Business to Business
Oliver Wyman's "Ask Us Anything On AI" At The Singapore Fintech Festival
Our Presence Context Oliver Wyman served as the strategic knowledge partner and an exhibitor at …
Technology
finalist
Olivia Munn Partners With XFINITY and WHOSAY
XFINITY tasked WHOSAY, the leading influencer marketing and media company, to produce a celebrity i…
Pets & Animals
Ollie The Pangolin
Pivot had four objectives for the Ollie the Pangolin campaign1.Engage: Raise interest and drive tun…
Fitness, Health, & Wellness, Multi-Platform Campaign
OLLY Future Is Female #InTheGirlsRoom Campaign
With female-focused health concerns often overlooked within the vitamin and supplement market and c…
Real Time Response
Olmeca Day of the Dead Trends
Olmeca focuses on the young audience and occupies the territory of spontaneous parties. Every year …
Real Time Response
Olmeca Party Calls!
Because of the pandemic people had to live in lockdown. But they wanted to continue socializing and…
Small Business, Animated GIFs
finalist
Olo Bags
Have you ever ordered food online and requested something in the "special instructions" field? Chan…
B2B
finalist
Olo Bags
Have you ever ordered food online and requested something in the "special instructions" field? Chan…
Animated GIFs, Business to Business, Technology
Olo Bags: "Please Draw _____ on the Bag"
Have you ever ordered food online and requested something in the "special instructions" field? Chan…
Science & Technology Podcast
winner
Ologies with Alie Ward
Ologies with Alie Ward is a weekly go-to podcast for curious audiences. Easily digestible science k…
Podcast
OLYMPIC CHANNEL PODCAST
With a deep understanding of how far the best athletes in the world are pushing themselves to their…
Publishing, Sports, Storytelling
winner
gold honor
audience honor
Olympic Channel Take the Podium Original Series Social Media Campaign
Olympic Channel is the global media platform of the International Olympic Committee(IOC) dedicated …
Branded Series
Olympic Outposts
THE OBJECTIVETo share Bridgestone's PASSION for the Olympic Movement and its stakeholders with a wi…
Augmented Reality
OLYMPIC SUNGLASSES
As the International Olympic Committee’s global media platform, the Olympic Channel strives to be a…
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