THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 9th Annual Shorty Awards Best Contest or Promotion

This award honors the most effective and innovative contest, promotion or sweepstakes. All aspects of the campaign will be considered, including content, promotion goals, reach and effectiveness.

See previous winners and honorees here.

Nominees

#BEHRDreamTiny
Business Objective: Generate demand for Behr Marquee Exterior Paint and Behr Premium Plus Interior …
2016 World Nutella Day
American food blogger and Nutella fan Sara Rosso started the World Nutella Day holiday in 2007. Sin…
finalist
bronze honor
Adobe Photoshop "There's Magic Inside"
Adobe challenged us to drive deeper Photoshop engagement to help support a wider business goal of i…
finalist
silver honor
Ally Lucky Penny
At the outset of 2016, Ally was an online bank known well as a high-interest rate haven to older, w…
Bridesmaid Box Celebrity Mailer
Bravo's "Vanderpump Rules" follows former "Real Housewives of Beverly Hills" housewife Lisa Vanderp…
Capital One's Team Up for $10K Campaign
Capital One's Venture and Quicksilver credit cards are premiere in their rewards categories. With o…
Carnival Horizon - Ship Name reveal
A creative way to announce our newest ship name and Generate Buzz! Ship name: Carnival Horizon
Citi® / AAdvantage® Everyday Adventures Contest
The Citi® / AAdvantage® card brand campaign was born out of the insight that the "modern explorer" …
Hyatt House and Hyatt Place: You’ve Come Too Far to Settle Now
The Hyatt Place and Hyatt House brands – which are Hyatt's fastest growing brands representing more…
Insecure (HBO) Insecure On Set Contest
Insecure, a new comedy series from Issa Rae debuted on HBO in October 2016 and became an instant hi…
JBL EON ONE Take Contest & Truck Tour
Our objective was to increase awareness of the new JBL EON ONE Professional PA system in retail and…
Kabbage Elevator Pitch to Lori Greiner
In 2015, Kabbage formed a partnership with well-known entrepreneur and Shark Tank judge Lori Greine…
Mastercard Kid's Concierge
The World Mastercard has a Travel Concierge service that the cardholder can call at all stages in t…
winner
Mr. Robot Season 2 Digital Easter Eggs
In its first season, USA Network's groundbreaking series Mr. Robot exploded onto the scene, tapping…
Old Navy’s Back-to-School #MySquadContest
As we approached our 2016 back-to-school (BTS) campaign, we had two major objectives: -Authenticall…
OnDeck Seal of Approval Contest
This is the second year in a row OnDeck partnered with entrepreneur and Shark Tank judge Barbara Co…
finalist
gold honor
Panini Super Bowl Kid Reporter
For the past four years, Panini America's Super Bowl Kid Reporter contest has been a staple in the…
finalist
PepsiCo and 21st Century Fox Present the Search for Hidden Figures
Demonstrate PepsiCo's values around women and diversity in the workplace and the importance of STEM…
Pin Pals: Reframing How Consumers Think About the Marshalls Shopping Experience
With merchandise that changes daily, no two visits to Marshalls are the same. We needed to reframe …
Real Housewives of NY Bus Tour
In an effort to reinvigorate The Real Housewives of New York City in its eighth season, Bravo look…
The Big Thank You
Dunkin' Donuts has a long history of professional sports sponsorships, partnering with teams like t…
finalist
audience honor
The Daily Show: Third Month Mania
Every March, millions of Americans participate in March Madness. In one of the most polarizing elec…
maurices Wish, Pin, Win Contest
Inspire customers to start thinking about her wishlist using the top channel for curating and engag…