THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 7th Annual Shorty Awards Best in Business to Business

Best use of social media in business to business marketing strategies and campaigns. Objectives may include promoting thought leadership, generating leads and traffic, utilizing market data and increasing customer engagement.

Click here to see the previous winner and nominees.

Nominees

finalist
silver honor
#72hrsofyes
Our primary competitor, EMC, was the category leader by far. But not because they had a better pro…
#BetterTogether - Yext's Pages Campaign
Yext, the world's leading digital presence management company, wanted to help their customers …
CSX Claus Conspiracy
Each and every year on the 25th of December, gifts of all shapes and sizes magically appear in livi…
Cisco's Global Cloud Index Social Media Campaign
Developed to project global data center and cloud-based traffic growth and trends, The Cisco Global…
Cisco's The Network
Brand journalism has exploded over the past several years. More and more brands – B2B and B2C alike…
Emoji Among Us
As the emoji craze boomed, we looked for a way to integrate them into a promotional video. And of c…
Engaging With Hard-to-Engage Small-Biz Owners: AT&T Business Circle
In April 2014, AT&T launched Business Circle, a website where small business owners (SBOs) and empl…
Glass Is Life
Subconsciously, we love glass. The way it feels cool in our hands, sparkles in sunlight, clinks whe…
HP's Take on Telco Choices
ObjectiveHP wanted to launch its "new business of the network" campaign and demonstrate their knowl…
Hacking the machine: How we humanized a travel technology company
Change is not easy, especially for corporate America. For some time, we noticed the traditional B2B…
Introducing Hackonomics, Juniper Networks Sheds Light on the Cyber Black Market
Juniper Networks partnered with a leading think tank, The RAND Corporation, to conduct research …
Littelfuse Speed2Design 2014 Google Glass Contest
During Speed2Design 2014, Littelfuse partnered with Design World to create a fun, engaging contest …
Microsoft BizSpark
Microsoft created the BizSpark program to get hot tech startups interested in Microsoft hosting pro…
finalist
Olo Bags
Have you ever ordered food online and requested something in the "special instructions" field? Chan…
Oracle Primavera – Human to Human social marketing
Oracle's Primavera is the leading global provider of cloud and on-premise Enterprise Project Portfo…
finalist
The Future of PR: What If PR Stood for People and Relationships?
In fall 2014, Cision executed a three-part campaign called "The Future of PR" in conjunction with i…
finalist
The Symantec Backup of Destiny
Presented with the challenge of creating a social experience for an audience inured to insincere ma…
winner
This Is a Generic Brand Video
As a new entrant to the stock footage market, established in mid-2013, Dissolve sought to build awa…
Tough Love
Nissan wanted small businesspeople to know that they made the most durable, reliable cargo vans you…
Wattbike
The Wattbike team needed to step out from the rarefied training environment of elite athletes to es…
Wella Education
Wella Education has created a community where stylists share ideas, blow minds with their collectiv…
microwire.info - news and media outreach platform
Microwire.info is a news and media information platform of McGallen & Bolden Group, and in conjunct…