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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
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Entertainment
MGM Studios 2020 Brand Social
In 2020, the MGM Studios social team set out on a mission with one goal in mind: transform the stud…
TikTok Presence
MGM Studios TikTok
The MGM Studios TikTok page was one of the first entertainment studio brands to break into the plat…
Storytelling
MGM+ 2024 Organic Social Strategy
New year. New brand identity. That’s what GLOW was tasked with as EPIX became MGM+ in January of 20…
Snapchat
MI Blue Santa
Mumbai Indians with innovation in its DNA, has been at the forefront of digital engagement with its…
Photography and Graphics
MIA 's Photo of the Week
Some hobbies include collecting coins, others stamps, but here at Miami International Airport we…
Tumblr Presence
finalist
silver honor
Mic Tumblr page for Best Overall Tumblr Presence
Mic's goal on Tumblr is to inform and engage millennials on the issues they care about most. From t…
Social Media Manager
finalist
Michael Bepko, Global Online Community Manager for Whole Foods Market
Whole Foods Market is often looked to as a brand “who gets it" when it comes to social media. Reve…
Entertainment
Michael Kors Lights Up Broadway
Michael Kors’ strong passion and belief in the Broadway community spurred his decision to dedicate …
Facebook Messenger
finalist
audience honor
Michael Kors Wonderlust Meet & Greet Sweepstakes
To celebrate the new Michael Kors Wonderlust campaign starring model Gigi Hadid, Michael Kors launc…
Chatbots
finalist
Michael Kors: Facebook Messenger Chatbot (Michael Kors Concierge)
With automated messaging on the rise and over 1.3 billion people using Facebook Messenger, Michael …
Facebook Messenger
winner
Michael Kors: Facebook Messenger Chatbot (Michael Kors Concierge)
With automated messaging on the rise and over 1.3 billion people using Facebook Messenger, Michael …
Augmented Reality
finalist
gold honor
Michael Kors: Facebook’s First Augmented Reality Advertiser
To further solidify the brand's role as a leader in emerging social and digital media trends, Micha…
Filter/Lens
winner
Michael Kors: Facebook’s First Augmented Reality Advertiser
To further solidify the brand's role as a leader in emerging social and digital media trends, Mich…
Branded Series
Michael Kors: Glamour Games
Fashion gets a game-ified twist in the "Glamour Games" series. Created by the brand in 2015, the se…
Multi-Platform Partnership
Michael Kors: The Walk Campaign
Michael Kors The Walk is a 360-degree street-style campaign featuring new talent and style personal…
Social Good Campaign
Michael Kors: Watch Hunger Stop
Now in its 5th year, Michael Kors' "Watch Hunger Stop" campaign aims to raise awareness and funds t…
Video
Michelle Phan Book Launch
Jumping quickly onto Facebook's increasing interest in original video content, the main marketing t…
Other Podcast Genres
winner
Michelle Redo on Memoirs and Embracing the Unknown
And So, She Left draws attention to extraordinary women who left the corporate world. Each episode …
Clapback, Community Management, Earned Media, Humor, Instagram, On a Shoestring, Organic Promotion, Real Time Response, Single Post or Activation, Twitter, Wine, Beer & Spirits
winner
gold honor
silver honor
bronze honor
Michelob Guy
When a picture of a man holding an ULTRA at a PGA event began to go viral, we quickly jumped into t…
Consumer Brand
finalist
Michelob ULTRA Beer Run
As part of AB’s larger “Lets Grab A Beer” initiative for the world reopening post COVID-19 lockdown…
Humor
MICHELOB ULTRA Brooks vs. Bryson
Michelob ULTRA quickly jumped into a trending PGA golf feud between ULTRA ambassador Brooks Koepka …
Instagram Partnership
Michelob ULTRA Influencer Marketing Program
Use the roster of ULTRA Ambassadors to spread the Michelob ULTRA mantra to reach the following goal…
Music & Dance
winner
Michelob ULTRA Pure Gold Earth Day - Powered by the Sun
In 2021, Michelob ULTRA Pure Gold became the first nationally available beer to be brewed using 100…
Online Event/Activation, Real Time Response
finalist
bronze honor
Michelob ULTRA x Tinker Hatfield – “Not for Sale” Championship Bottle
As the NBA’s newest sponsor, Michelob ULTRA needed to cement its place among basketball fans and NB…
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