THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project

From the 14th Annual Shorty Awards Overall TikTok Presence

This award honors brand presence on TikTok. Describe how your brand, agency or organization effectively used the platform's native tools to establish your unique brand voice, foster community and drive engagement.

See previous winners and honorees here.

Nominees

finalist
#BombPopAwards on TikTok
Frozen novelty treats are a crowded, competitive, and evolving +$4.9B annual segment, dominated by …
finalist
bronze honor
#FaceOffChallenge
The objective was to promote the new song ‘Face Off’ by TechN9ne, featuring Joey Cool, King Iso and…
finalist
#TargetTok - No list, just ✨vibes✨
TargetTok was launched with the ambition to reach younger audiences that are consuming content i…
winner
audience honor
Duolingo TikTok Channel
At the very center of Duolingo's TikTok strategy is the goal of entertaining, versus promoting or m…
Impossible Science
How do you encourage today’s youth to be curious and inspire wonder, specifically in the fields of …
Insider on TikTok
Insider’s goal on TikTok is to build an audience and high engagement rate through the use of educat…
finalist
bronze honor
Launching @Lenovo on TikTok
Lenovo joined TikTok in January 2021 working with both TikTok creators and employee creators. Our g…
MGM Studios TikTok
The MGM Studios TikTok page was one of the first entertainment studio brands to break into the plat…
finalist
NowThis
NowThis has a singular mission: to make news engaging and relevant for young adults by humanizing o…
Sing 2
The highly anticipated second edition of the 2016 box office hit, Sing, announced it would make its…
finalist
Stuffed People
In June 2021, Little Caesars was launching the Pepperoni Stuffed Crust pizza, the latest demonstrat…
The Points Guy UK
YOUTUBE The Points Guy UK YouTube channel is designed with the goal of entertaining, educating, …
The Spruce TikTok
The Spruce is one of the top 10 largest lifestyle properties online, dedicated to offering practica…
finalist
TheSoul Publishing on TikTok
TheSoul Publishing is a digital media studio specializing in creating fun and highly shareable vide…
Too Faced: A First Adopter and Leading Beauty Brand on TikTok
Our objective with the Too Faced TikTok channel is to connect with key Gen Z and Millennial consume…
WWE TikTok
Although WWE surpassed 1 billion social media followers in 2019, there was still uncharted territor…
‘How to Zoom’ TikTok Campaign:
Our content strategy and objectives are built around educating, celebrating & inspiring our custome…