THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign NEW! Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign NEW! Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Humanitarian Aid Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative NEW! Public Health Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Restaurants Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms NEW! TikTok Twitter YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality NEW! Gaming NEW! Images NEW! Interactive Content NEW! Live Streaming Long Form Video Micro-site or Blog NEW! Podcast Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology CTV/OTT NEW! Data & Insights NEW! Employee Engagement Event & Experiential NEW! Fundraising Strategy Generative AI NEW! Micro-Influencer Strategy Paid Media PSA Real Time Response Single Post Social Commerce NEW! Storytelling User Generated Content

From the 15th Annual Shorty Awards On a Shoestring

This award honors the most creative and effective social and/or digital marketing campaign accomplished with extremely limited funds. Please make sure to include the total budget as part of your entry.

Winner

On a Shoestring
winner
Juneteenth Thoughts
There was no client for this work other than our own agency, but the need was clear: the industry’s…

Finalists

On a Shoestring
finalist
gold honor
#OscarTakeMeToProm
Turn a conversation about our brand into an opportunity to provide a unique and memorable experienc…
On a Shoestring
finalist
gold honor
LAY’S X TAYLOR HALE: THE SALTIEST SHOWMANCE IN BIG BROTHER HISTORY
This summer, LAY’S became a regular (and unexpected) guest star on the 24th season of the popular R…
On a Shoestring
finalist
silver honor
Michelob Guy
When a picture of a man holding an ULTRA at a PGA event began to go viral, we quickly jumped into t…
On a Shoestring
finalist
bronze honor
audience honor
Roll up! Roll up! For world's first 24 hour circus!
What do you do when you’re an arts/education nonprofit educating thousands of disadvantaged Cambodi…
On a Shoestring
finalist
Deviate Labs - Caden Terminal
Caden, a privacy tech company, was just coming out of stealth and wanted to generate 5,000+ beta si…
On a Shoestring
finalist
Feeding Gamers
BACKGROUND - Delimex has been around for nearly forty years, but despite being the perfect food to …
On a Shoestring
finalist
Retirement Bears
Over the last 60 years, the Kraft Peanut Butter bears became Canadian icons.  But lately, other …
On a Shoestring
finalist
Serial Killer Receipts
As an online accounting software provider, we recognise the importance of balancing the amazing wor…
On a Shoestring
finalist
Sunshine Online
For 40 years, Camp Sunshine has provided a fun, safe, and empowering environment for kids with canc…

Nominees

On a Shoestring
finalist
gold honor
#OscarTakeMeToProm
Turn a conversation about our brand into an opportunity to provide a unique and memorable experienc…
On a Shoestring
Brian Newman Arrives at Park MGM
In April 2022, Park MGM Las Vegas welcomed back Brian Newman After Dark for his spring and summer r…
On a Shoestring
finalist
Deviate Labs - Caden Terminal
Caden, a privacy tech company, was just coming out of stealth and wanted to generate 5,000+ beta si…
On a Shoestring
finalist
Feeding Gamers
BACKGROUND - Delimex has been around for nearly forty years, but despite being the perfect food to …
On a Shoestring
winner
Juneteenth Thoughts
There was no client for this work other than our own agency, but the need was clear: the industry’s…
On a Shoestring
finalist
gold honor
LAY’S X TAYLOR HALE: THE SALTIEST SHOWMANCE IN BIG BROTHER HISTORY
This summer, LAY’S became a regular (and unexpected) guest star on the 24th season of the popular R…
On a Shoestring
finalist
silver honor
Michelob Guy
When a picture of a man holding an ULTRA at a PGA event began to go viral, we quickly jumped into t…
On a Shoestring
Ode to Karachi - Karachi Biennale
After the pandemic and the recent catastrophic floods in Pakistan, the Karachi Biennale's latest it…
On a Shoestring
finalist
Retirement Bears
Over the last 60 years, the Kraft Peanut Butter bears became Canadian icons.  But lately, other …
On a Shoestring
finalist
bronze honor
audience honor
Roll up! Roll up! For world's first 24 hour circus!
What do you do when you’re an arts/education nonprofit educating thousands of disadvantaged Cambodi…
On a Shoestring
Scoperta! The Opera
Scoperta! is Italian for “discovery” and the brand’s promise is wine discovery made simple. To attr…
On a Shoestring
finalist
Serial Killer Receipts
As an online accounting software provider, we recognise the importance of balancing the amazing wor…
On a Shoestring
Spirit Airlines: Taking Influencers to the Sky
Flying can feel tedious. Finding flights, packing, making your way through TSA… the list goes on. B…
On a Shoestring
finalist
Sunshine Online
For 40 years, Camp Sunshine has provided a fun, safe, and empowering environment for kids with canc…
On a Shoestring
Teva: Soleful Readings
Teva advocates for all who adventure, and the brand stands for stepping out as your authentic self …
On a Shoestring
The F-List
Clean Creatives is a non-profit fighting climate change by pressuring ad agencies and the industry …
On a Shoestring
The Super Board
Fiorucci is a nationally distributed, premium Italian meat brand that has low awareness and a much …