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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Art Direction, Branded Content
Mickey & Friends(giving)
In the summer of 2020, timed to International Friendship Day, Disney launched Mickey & Friends Stay…
Instagram Presence
Mickey Mouse: The True Original
Disney’s Mickey Mouse is a globally-recognized cultural figure with a rich history of over 90 years…
Instagram Presence
Mickey Mouse’s Official Instagram
Oh boy! Mickey Mouse first entered the hearts of lifelong kids in 1928, and has since become a favo…
Micro-Influencer Strategy
Micro-influencers Engage Georgia Voters Ahead of Runoffs
Hawkfish and Progress Georgia partnered to execute a social media campaign to motivate Black and pe…
Micro-Influencer Strategy
finalist
silver honor
Micro-Influencers, Maximum Impact: How Sprout Social Redefined B2B Influence
For years, B2B brands assumed influencer marketing wasn’t for them. In 2024, that changed—and Sprou…
Social Good Campaign
Micromax - Can Gift Happiness
Doing social good for someone else is an act of kindness which we wished to emphasize upon. Christm…
Multi-Platform Campaign
Micromax - Desh Ki Dictionary
Micromax launched a smartphone 'Unite' – which was pre-loaded with 21 Indian regional languages, wi…
Contest or Promotion
Micromax MAd
Celebrating the creative genius of advertising, Micromax launched MAD. A phone made only for those …
TikTok Partnership
Microsoft Apps As People featuring Annie Agar
If you’re a sports fan and checked social media over the past year, chances are you came across at …
Technology
Microsoft Azure "Fuel My Awesome"
Microsoft Azure wanted to reach out to their millennial developer audience by giving out branded s…
Multi-Platform Partnership
Microsoft Bing, WBD, and Charles Barkley present “The Match,” a celebrity golf showdown
In a world that is moving at the speed of AI, Microsoft Bing needed to be at the forefront of the c…
B2B
Microsoft BizSpark
Microsoft created the BizSpark program to get hot tech startups interested in Microsoft hosting pro…
Online Community
finalist
bronze honor
Microsoft Brand Social
More than 1.2 billion people use Microsoft products worldwide. But in our modern marketing world, c…
Contest or Promotion
Microsoft Center for Out of Office Excellence
During the recent holiday season, Microsoft asked Assembly to help them engage with their target au…
Video
Microsoft Child of the 90s | Column Five Media
As part of the Internet Explorer “Browser You Loved to Hate" Campaign, Microsoft asked Column Five …
Instagram Presence
Microsoft Education - An Instagram Community
Educators and school leaders are increasingly asked to do more with less. As a technology company, …
Education
finalist
Microsoft Education - Empowering Students to Achieve More
We were excited to share the truth: Microsoft Education pushes the boundaries of our standard educa…
Education
finalist
Microsoft Education TikTok
We launched Microsoft EDU TikTok to engage a new and quickly growing teacher audience on the platfo…
Education
finalist
Microsoft Education TikTok Channel Launch
The goal and purpose of Microsoft EDU TikTok remains to engage and continue fostering a fast-growin…
Tumblr
Microsoft Inspired By Tumblr Launch
Last fall Microsoft asked Assembly to help launch a new social property, Microsoft.Tumblr.com. As w…
Search
winner
audience honor
Microsoft Leverages OCI Based Smart Bidding
Microsoft, an industry leading technology and hardware brand, looked to their paid digital agency, …
Branded Content
Microsoft NFL x Overtime Sports – “24 Hours with Talanoa Hufanga”
As a longstanding partner of the NFL, Microsoft set out to further leverage the NFL partnership to …
Short Form Video, Video Series
Microsoft OneDrive “Save Yourself” Campaign
Microsoft and Bread n Butter were faced with three overlapping challenges:  Reposition One…
Business to Business
Microsoft Teams Social
Since the pandemic, the physical place where we work has gotten much more diverse – for some it’s a…
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