THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 15th Annual Shorty Awards Instagram Presence

This award honors brand presence on Instagram. Describe how you effectively used the platform's native tools to establish your unique brand voice, foster community and drive engagement.

See previous winners and honorees here.

Winner

Instagram Presence
winner
7-ELEVEn Instagram
We set out to ignite 7-ELEVEn’s cultural relevance and celebrate our wildest and hungriest fans. We…

Finalists

Instagram Presence
finalist
gold honor
The Honey Pot Company
Our Instagram efforts are focused on driving meaningful engagement. We aim to bring the Honey Pot C…
Instagram Presence
finalist
silver honor
Adult Swimming
Adult Swim has built an enduring bond with loyal fans grounded in a shared sensibility - the world …
Instagram Presence
finalist
bronze honor
W Hotels Relaunch
Can an established brand learn new tricks? That was the question we asked ourselves when we relaunc…
Instagram Presence
finalist
audience honor
Al Jazeera Arabic Instagram
Al Jazeera Digital Newsroom is managing all social media production & publishing for Al Jazeera Ara…
Instagram Presence
finalist
Dove + JOY: THE CROWN Act Movement
The CROWN Act was created by Dove and the CROWN Coalition, in partnership with then State Senator H…
Instagram Presence
finalist
Etsy Instagram
At the outset of 2022, we were facing a challenge: Radically reinvent Etsy's flagship social media …
Instagram Presence
finalist
Food Network - Instagram & Tiktok
Food Network’s social platforms are another key touch point for fans to interact and engage with a …
Instagram Presence
finalist
IGN Instagram
As a 25-year-old brand, IGN is ancient in terms of internet age. So our Instagram is all about reac…
Instagram Presence
finalist
Teen Wolf Instagram
Teen Wolf's Instagram is the hub for all nostalgic, emotional, hilarious and fun series and movie r…
Instagram Presence
finalist
The Luxury Collection – Content Strategy
This year, we set out to deepen storytelling on our channels in a way befitting The Luxury Collecti…

Nominees

Instagram Presence
& Juliet Broadway Instagram
In the creation of & Juliet’s Instagram presence, our goal was to target young audiences and bring …
Instagram Presence
Allergan Medical Institute® (AMI) Social Media Campaign
After being awarded the AMI social media account, we were tasked by the client to create an entirel…
Instagram Presence
Comedy Central Instagram
Comedy Central's Instagram is a digital hub for groundbreaking comedy. Our goal is to leverage the …
Instagram Presence
Disney+ Instagram
Instagram Presence
Insider Business - Instagram Overall Presence
Insider’s social team wanted to properly leverage the hundreds of articles published on Insider and…
Instagram Presence
Microsoft Education - An Instagram Community
Educators and school leaders are increasingly asked to do more with less. As a technology company, …
Instagram Presence
RuPaul's Drag Race - Overall Instagram Presence
As the #1 Most Social Cable Prime Reality Show in 2022, @RuPaulsDragRace social has become a hub fo…
Instagram Presence
Star Trek Logs Instagram Account
Paramount+’s “Star Trek: Prodigy” gives a family-friendly look at the franchise’s adventures to bol…
Instagram Presence
TheGrio Instagram
Instagram Presence
Yellowstone Instagram
Our objectives are to share engaging, platform-specific content that allows our fans to deepen thei…