THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Overall Instagram Presence

This award honors brand presence on Instagram. Describe how your brand, agency or organization effectively used the platform's native tools to establish your unique brand voice, foster community and drive engagement.

See previous winners and honorees here.

Nominees

12 Days of Red Notice Campaign Giveaway
The objective here was to personalize our 12 Day of Red Notice campaign and do something massive fo…
@GossipGirl
The overall objective of the instagram activation was to mirror the Gossip Girl ethos in the show. …
@aaltoarts — Pushing the creative boundaries of Instagram
The Aalto University School of Arts, Design and Architecture is a Finnish and Nordic leader in high…
AJ+ Arabi on Instagram
We supply our audience with memorable and interesting news. Our reports are unshackled from the dem…
AJEnglish
Al Jazeera’s Instagram platform, @AlJazeeraEnglish, broke all previous records in 2021 doing what i…
Al Jazeera Instagram Presence
Al Jazeera Digital Newsroom is managing all social media production & publishing for Al Jazeera Ara…
Charger Social Media
We set out to create social accounts that engage our current audience while also bringing in a new …
House of Highlights
Sports is at the heart of House of Highlights (HoH).  Connecting and delivering content for the …
Life at BlackRock Instagram Channel
The Global Social Media partnered with the Employer Brand team to relaunch BlackRock’s Instagram ac…
McDonald's Twitter + Instagram
Everyone knows the brand, but until recently, few cared to engage with @mcdonalds online. Much smal…
On Her Turf - Tokyo 2020 Olympics Social Media Coverage
NBC Sports’ women’s sports brand, On Her Turf, provided around-the-clock coverage of the Tokyo 2020…
finalist
Pixar Instagram
When world-class artistry, innovative technology, powerful stories, and talented people come togeth…
winner
Rick and Morty: An Interdimensional Social Experience
Listen up, brohs! If there were an award for putting the most effort into not giving a squanch, we’…
Save It, See It
Thanks to an overlooked button on Instagram, Michelob ULTRA started a movement to increase visibili…
audience honor
TSA Instagram
TSA’s Instagram account is the “Princess of Puns, the King of K9s, the Teller of Travel Tips," and …
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
WWE Instagram
From the opening bell to the close of the curtain, WWE's official Instagram page strives to provide…
Zack Snyder's Justice League
For the long-awaited release of Zack Snyder’s Justice League (aka the Snyder Cut), Home Brew envisi…