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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 14th Annual Shorty Awards Overall Instagram Presence

This award honors brand presence on Instagram. Describe how your brand, agency or organization effectively used the platform's native tools to establish your unique brand voice, foster community and drive engagement.

See previous winners and honorees here.

Winner

Instagram Presence
winner
Rick and Morty: An Interdimensional Social Experience
Listen up, brohs! If there were an award for putting the most effort into not giving a squanch, we’…

Finalist

Instagram Presence
finalist
Pixar Instagram
When world-class artistry, innovative technology, powerful stories, and talented people come togeth…

Nominees

Instagram Presence
12 Days of Red Notice Campaign Giveaway
The objective here was to personalize our 12 Day of Red Notice campaign and do something massive fo…
Instagram Presence
@GossipGirl
The overall objective of the instagram activation was to mirror the Gossip Girl ethos in the show. …
Instagram Presence
@aaltoarts — Pushing the creative boundaries of Instagram
The Aalto University School of Arts, Design and Architecture is a Finnish and Nordic leader in high…
Instagram Presence
AJ+ Arabi on Instagram
We supply our audience with memorable and interesting news. Our reports are unshackled from the dem…
Instagram Presence
AJEnglish
Al Jazeera’s Instagram platform, @AlJazeeraEnglish, broke all previous records in 2021 doing what i…
Instagram Presence
Al Jazeera Instagram Presence
Al Jazeera Digital Newsroom is managing all social media production & publishing for Al Jazeera Ara…
Instagram Presence
Charger Social Media
We set out to create social accounts that engage our current audience while also bringing in a new …
Instagram Presence
House of Highlights
Sports is at the heart of House of Highlights (HoH).  Connecting and delivering content for the …
Instagram Presence
Life at BlackRock Instagram Channel
The Global Social Media partnered with the Employer Brand team to relaunch BlackRock’s Instagram ac…
Instagram Presence
McDonald's Twitter + Instagram
Everyone knows the brand, but until recently, few cared to engage with @mcdonalds online. Much smal…
Instagram Presence
On Her Turf - Tokyo 2020 Olympics Social Media Coverage
NBC Sports’ women’s sports brand, On Her Turf, provided around-the-clock coverage of the Tokyo 2020…
Instagram Presence
Save It, See It
Thanks to an overlooked button on Instagram, Michelob ULTRA started a movement to increase visibili…
Instagram Presence
audience honor
TSA Instagram
TSA’s Instagram account is the “Princess of Puns, the King of K9s, the Teller of Travel Tips," and …
Instagram Presence
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
Instagram Presence
WWE Instagram
From the opening bell to the close of the curtain, WWE's official Instagram page strives to provide…
Instagram Presence
Zack Snyder's Justice League
For the long-awaited release of Zack Snyder’s Justice League (aka the Snyder Cut), Home Brew envisi…