THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 8th Annual Shorty Awards Best use of Tumblr

This award honors the most effective and creative campaigns on Tumblr. Describe how you integrated Tumblr into your campaign, how it enhanced your message and met or exceeded your goals and objectives.

See previous winners and honorees here.

Nominees

finalist
Apple Music x Fetch - Taylor Swift Tumblr Promotion
Apple came to Fetch to help promote the pre-release and launch for Taylor Swift's 1989 World Tour …
finalist
bronze honor
BATES MOTEL FAN ART GUEST BOOK
Having established "Bates Motel" as a leading scripted drama, A&E's objective was to capitalize on …
winner
CRITICS' CHOICE AWARDS FAN ART RED CAPRET
Following the social success of the 20th Annual Critics' Choice Movie Awards in January 2015, A&E a…
Entertainment Weekly Tumblr
With nearly 500,000 followers, we are one of the most followed media brands on Tumblr. We have a pa…
Gather Now: Clorox Brings Reasons to Gather to Millennials
1. Reach Millennials in a cost-effective way that speaks specifically to their generation2. Generat…
finalist
Hulu: The Perfect GIF
Nothing makes a point quite like a great GIF, but while the Internet is chock full of various GIFs,…
Microsoft Inspired By Tumblr Launch
Last fall Microsoft asked Assembly to help launch a new social property, Microsoft.Tumblr.com. As w…
finalist
Orange is the New Black Contraband Phone
Tease Orange is the New Black Season 3 on Tumblr in a way that was authentic to the show as well as…
Please Like Me Season 3
For the season three premiere of 'Please Like Me' Pivot's goal was to drive tune in and build antic…
The Real Cost: Reaching youth at risk of experimenting with cigarettes
Tobacco use is the single most preventable cause of disease, disability, and death in the U.S., res…
The Ringdom of FUNYUNS
The objectives were simple:-Reach & engage Fanyuns (translation: Funyuns Fans) through highly-targe…