THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 6th Annual Shorty Awards Best Use of Video in a Social Media Campaign

This category honors the incorporation of video content in a social media marketing campaign. Click here to see the previous winner and nominees.

Finalists

finalist
#InsideTHEOUTNET
A short film originally produced as an internal asset for THEOUTNET.com, a part of The NET-A-PORTER…
finalist
#StartSomething Special: Mairead & Kevin's Wedding
Honda firmly believes they don't just make cars, they make relationships. And when loyal owners com…
finalist
#theworldneedsmore
When a disaster strikes, aid workers need resources like food, shelter and medicine to help the vic…
finalist
Adobe "Make It With Creative Cloud"
Borrowed, paid for, or pirated, Adobe software is the tool of choice for creative students. But for…
finalist
Applebee’s Spirited Chef: Risking Bloodshed To Bring Fans What They Want
Applebee’s, a casual dining chain with more than 1,800 locations nationwide, leveraged the strong…
finalist
From The Gridiron To The Grill
If authenticity is the Holy Grail of social media, then White Castle and Anthony “Spice" Adams, for…
finalist
Girls Season 3 Instagram Campaign
To build anticipation for Girls Season 3, we employed the new video feature of Instagram to seed ou…
finalist
InsertMeAnywhere
A fictional site created by Tobias Fünke, (former doctor, current “actor" played by David Cross) de…
finalist
Nissan - The Briefcase
In a crossover SUV segment that’s high on sameness and low on excitement, Nissan needed a way to ge…
finalist
Occupy CONAN sponsored by VW
VW issue a Media challenge: give them a media idea to break through ordinary TV. How did CONAN…

Nominees

#BecauseCrazyHappens Animated Campaign
“Because Crazy Happens" Animated Campaign The “Because Crazy Happens" campaign consists of three…
finalist
#InsideTHEOUTNET
A short film originally produced as an internal asset for THEOUTNET.com, a part of The NET-A-PORTER…
finalist
#StartSomething Special: Mairead & Kevin's Wedding
Honda firmly believes they don't just make cars, they make relationships. And when loyal owners com…
#TwitterCarols
According to the National Institute of Health, situational depression rises during the holiday …
finalist
#theworldneedsmore
When a disaster strikes, aid workers need resources like food, shelter and medicine to help the vic…
finalist
Adobe "Make It With Creative Cloud"
Borrowed, paid for, or pirated, Adobe software is the tool of choice for creative students. But for…
finalist
Applebee’s Spirited Chef: Risking Bloodshed To Bring Fans What They Want
Applebee’s, a casual dining chain with more than 1,800 locations nationwide, leveraged the strong…
Better Business Bureau Quick-Tips
Everyone knows Better Business Bureau (BBB). BBB is that 100+ year-old brand with a long history of…
BleacherReport.com
Posterizing Facebook - May 13th, 2013) -- Bennett Spector Bleacher Report's social team transfor…
finalist
From The Gridiron To The Grill
If authenticity is the Holy Grail of social media, then White Castle and Anthony “Spice" Adams, for…
Fueling Good Road Trip
In a world consumed with fluctuating gas prices and general apathy towards gasoline brands, Mi…
finalist
Girls Season 3 Instagram Campaign
To build anticipation for Girls Season 3, we employed the new video feature of Instagram to seed ou…
Goodbye DOMA, Hello Marriage Equality: msnbc's Google+ Hangout series on marriage equality
In anticipation of the Supreme Court’s monumental decisions on the Defense of Marriage Act and Prop…
Hilton Worldwide – DTour Hub
To create a better way to plan and share trips, we worked with Google to build DTour, the first-eve…
Hilton Worldwide – DTourist Live Stream Video Google Hangout
To create a better way to plan and share trips, DoubleTree worked with Google to build DTour, the f…
finalist
InsertMeAnywhere
A fictional site created by Tobias Fünke, (former doctor, current “actor" played by David Cross) de…
Microsoft Child of the 90s | Column Five Media
As part of the Internet Explorer “Browser You Loved to Hate" Campaign, Microsoft asked Column Five …
finalist
Nissan - The Briefcase
In a crossover SUV segment that’s high on sameness and low on excitement, Nissan needed a way to ge…
finalist
Occupy CONAN sponsored by VW
VW issue a Media challenge: give them a media idea to break through ordinary TV. How did CONAN…
Penny Bags a Buck
Like so many young Americans, Penny, ClearPoint's somewhat hapless heroine, is down on her luck in …
Project 2020
Introduction “2020" is a story about the near future based on a report entitled Project 2020 by th…
Sharp Art of Amazing Campaign
Sharp, along with two other voices in picture quality – RED and THX, launched the Art of Amazing C…
TED
TED is a nonprofit devoted to Ideas Worth Spreading. It began in 1984 as a conference bringing tog…
Tidy Cats Innovationist: Hans Hansenberg
Tidy Cats needed a unique and memorable way to introduce a flurry of new innovations to their produ…
winner
Virgin America Remixes the Safety Video
With its signature mood lighting, best-in-class in-flight entertainment, and its refreshing approac…
We Want To Teach The World To Swipe: AT&T And FleishmanHillard’s “Device Launch" Video Series
The Nokia Something-or-Other. The HTC This-and-That. The Samsung Here’s-What’s-New. The LG Gotta-Se…
Wendy's Bacon Portabella Melt on Brioche Campaign
How do you get people talking about something they can’t even pronounce? The word “brioche" was …
WestJet Christmas Miracle: Real -Time Giving
At a time of year when flights are at capacity and stress levels run high, Canada’s preferred airli…