THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

From the 9th Annual Shorty Awards Best Overall Instagram Presence

This award honors the best brand presence on Instagram. Objectives may include promotion of brand style and personality, crowd-sourcing, or launching a new product or service. Unlike Best use of Instagram, this award honors year-round presence.

See previous winners and honorees here.

Nominees

@BarbieStyle Instagram Account
The @BarbieStyle Instagram account was created to highlight Barbie's influence in the fashion, art …
finalist
audience honor
@Razer Instagram: For Gamers. By Gamers.
Our Instagram objective is simple; embody our company motto "For Gamers. By Gamers." We are a brand…
Airbnb on Instagram
Airbnb's brand purpose is to create a world where all 7 billion people can belong anywhere. When th…
Best Dating App - Bumble
The objective of our Instagram is to provide our users with relatable content that makes them laugh…
finalist
Insecure (HBO) Instagram Presence
When Issa Rae brought her incredible talent and unique voice to HBO with Insecure, it was clear tha…
Instagram Presence
finalist
Lonely Planet Instagram: @lonelyplanet
As one of the world's best loved travel brands, in 2016 the aim of Lonely Planet's Instagram platfo…
Mickey Mouse’s Official Instagram
Oh boy! Mickey Mouse first entered the hearts of lifelong kids in 1928, and has since become a favo…
Nickelodeon Instagram Account
Instagram has quickly become one of the top teen destinations and Nickelodeon wanted to talk to the…
finalist
Pinto the Burrito! (Jerry Media/Dos Toros Taqueria Instagram Campaign)
Jerry Media, the agency behind the comedy brand @fuckjerry, was tasked with creating a unique socia…
Planned Parenthood Instagram
The overarching goal of all of Planned Parenthood's social media properties is to provide sex educa…
RACING AHEAD OF THE HERD
KTM, founded in 1953, is the largest European motorcycle manufacturer specialising in "Ready to Rac…
finalist
Sigma Beauty Instagram (@SigmaBeauty)
Since its inception, Sigma Beauty has always been a social media-forward brand. In fact, the compan…
winner
Tillamook Instagram
Tillamook is an independent dairy cooperative from Oregon. For 108 years, Tillamook's farmer-owners…
United Airlines #avgeek
United has been active on Instagram since December of 2012, and has worked since the start to find …
WWE
In the world of WWE, the show doesn't end once the final bell rings. The conflicts and controversie…
Xbox Instagram
Elevate the Xbox Instagram aesthetic to visually represent the premium yet accessible quality of Xb…