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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Hashtag on Twitter
#TextsWithGran
The Twitter campaign for "Derek" baked the show's themes of kindness and elder wisdom into its voic…
Sports
#ThankYouKobe
Our goal for #ThankYouKobe was to celebrate Kobe Bryant and to encourage fans worldwide to share th…
Hashtag
finalist
#TheCaribbeanIsOpen: Celebrity Cruises’ Response to the Hurricanes
In the wake of Hurricanes Irma and Maria, the devastating impact on the Caribbean islands left thou…
Emojis
#TheChase
NASCAR partnered with Twitter to develop an emoji for the NASCAR Chase. Every time #TheChase was us…
Non-Profit
,
Call to Action
winner
#TheFutureIsVoting
As a society, we celebrate firsts - kiss, love, car.But, voting isn't one of them. If it was, then …
Technology
#TheGlamourEye from Maybelline New York
In its latest groundbreaking campaign, Maybelline New York, the world’s number one beauty brand, pa…
Real Estate
finalist
audience honor
#TheLifeWeShare
#TheLifeWeShare was about bringing people together and reminding everyone that the life we share to…
Business to Business
,
Technology
,
Gamification
finalist
#TheNetworkIntuitive: Cisco Activates the New Network with a Digital Launch
In 2017, Cisco changed forever how we think about the network. Ushering this new era in networking,…
Auto
,
Gamification
,
Ambassador & Celebrity Campaign
,
Instagram
finalist
#TheOneToFollow Instagram Challenge
"Innovation that Excites" is Nissan's lifeblood and with the 2015 X-Trail, Nissan had created a bes…
Facebook Partnership
,
Instagram Partnership
finalist
#ThePerfectAlly
Target wanted a strategic influencer marketing campaign that would drive meaningful engagement with…
Instagram
#TheRealDaytime - Best Use of Instagram
"The Real" hosts are changing their fans' lives one hashtag at a time. With an Instagram post using…
TikTok
,
TikTok Partnership
finalist
#TheTeammates: Your Career Besties
LinkedIn, the world’s largest professional network, wanted to shift the perception that it wasn't a…
Real-Time Response
,
Social Good Campaign
,
Hashtag on Twitter
,
IRL
,
Video
winner
#theworldneedsmore
When a disaster strikes, aid workers need resources like food, shelter and medicine to help the vic…
Beauty
finalist
#ThisIsBliss: Collab | Movers + Shakers | Bliss
After some initial success on TikTok, beauty brand Bliss was ready to do something big on the platf…
Food & Beverage
,
User-Generated Content
#Thomas140
In 2020, Thomas’ commemorated 140 years since their very first Nooks & Crannies English Muffin. Aft…
Hashtag
finalist
#ThxBirthControl
We celebrate Thanks, Birth Control as a year-round, national effort to mobilize people to speak pos…
News
winner
#Tiananmen89
Our objective was to use social media to enable a new generation to learn more about the events in…
Travel & Tourism
#TimeFlies - Celebrating 20 Years of generation easyJet
easyJet turned 20 in 2015. The birthday marked a milestone for Europeans, as the airline has always…
Pharma & Healthcare
finalist
#TitCheck
Inspired by the ever-viral #FitCheck trend, the #TitCheck campaign was rooted in an alarming fact: …
Twitter Campaign
finalist
#TornadoWeek
In April 2013, The Weather Channel (Weather) partnered with Vert to execute against a simple goal: …
Social Good Campaign
#TossTheTube
ObjectiveEvery year, over 17 billion toilet paper tubes are thrown away. Put it altogether and you'…
Most Creative Use of Technology
#Trashtag
For a week in October 2014, we partnered with Atlanta's Goat Farm Arts Center to transform a Dumpst…
Hospitality
#Travelarge - Going to New Heights for Adventure
Since first opening its doors in 1940, Travelodge has built awareness around its strong west coast-…
Hospitality
,
Multi-Platform Campaign
finalist
#Travelarge - Travelodge by Wyndham
Since first opening its doors in 1940, Travelodge has built awareness around its strong west coast-…
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