11th Annual Shorty Awards Categories


See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best use of Video

This category honors the most creative and effective incorporation of video content in a social media marketing campaign.

See previous winners and honorees here.
Start an entry in this category
#StopKavanaugh
We wanted to educate and inform our LGBTQIA+ community and everyone living with HIV about the ways in which the United States Courts are being weaponized against them, but most of all, to inform how th...
A Mother's Dream For Her Child
The mission of the Cystic Fibrosis Foundation is to find a cure for cystic fibrosis and to provide all people living with the disease an opportunity to lead full, productive lives. The discovery of the...
A Quiet Place
In the final, most critical month before A Quiet Place's release, Paramount Pictures tasked Digital Media Management with designing a variety of creative content for the film that would stand out in so...
CITYROW GO: Launch Campaign
In the indoor rowing fitness industry, CITYROW is the leading brand in its class. They monopolized the game even further with the creation of CITYROW GO: an integrative app and rower system that allows...
Can't Judge a Book
Mastercard has been a sponsor of the GRAMMYs for years, tying our passion for music with music's biggest night and celebration. But, we noticed a disturbing trend. While the biggest night in music tend...
Can't Judge a Book
Mastercard has been a sponsor of the GRAMMYs for years, tying our passion for music with music's biggest night and celebration. But, we noticed a disturbing trend. While the biggest night in music tend...
Chemours National Inventors Month 2018: "Ode To the Overlooked"
A leader in the science and engineering space, our client, The Chemours Company, has participated in the celebration of industry milestones such as #NationalChemistryWeek, STEM Day, and Nobel Prize We...
Fyrestock by Shutterstock
On January 9, 2019, Shutterstock launched a new global ad campaign, "It's Not Stock, It's Shutterstock," which set out to change the world's perception of stock imagery and what it can do. Our goal was...
Girl Scouts of the USA: All Girl Scout PSA
When Girl Scouts approached Socialfly to produce its next PSA, we jumped at the opportunity. We started by asking a question: "what do we want the world to know about Girl Scouts?"The answer? A lot.PSA...
Heifer International East Africa Dairy Development Project
To increase awareness about Heifer International and the East Africa Dairy Development Project
K/DA - POP/STARS
K/DA - POP/STARS specifically sought to create a worldwide League of Legends "moment" for players - something that would transcend the game, even the ecosystem, as an experience to bring them together,...
Marvel's Runaways: Season 2 Date Announcement
After seeing how dedicated Runaways fans were after the show's premiere in 2017, Hulu wanted to give the Runaways fan base a unique piece of content to announce the premiere date of season 2 and get fa...
Now That's A Cardiac
In the fall of 2018, Cadillac was looking for a big idea that would generate buzz and coverage around the XT4, an all-new crossover launched in October. The goal was to capture attention and enthusiasm...
Planned Parenthood’s Educational Video Series for Parents
We believe that young people deserve to have the information, resources, and skills they need to protect their health and build their future — without shame or judgment – and that their parents and car...
Social Media Magic with iHeartRadio and Julius Dein
iHeartRadio wanted to combine the magic of Vegas, the internet's obsession with magic tricks, and the influential power of magician Julius Dein to create never-before-seen moments at the 2018 iHeartRad...
UPS Wishes Delivered
For UPS, the holiday season is the busiest time of the year. As shipping volumes reach their peak, so do people's expectations. We needed a solution for managing customer demands that would help keep t...
YouTube Creators for Change
YouTube Creators for Change is an ongoing global initiative that spotlights inspirational Creators who use YouTube to foster productive conversations around tough issues and make a positive impact on t...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The Final Entry Deadline is February 21st, 2019