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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 6695 entries

Art Direction, Brand Partnership, Consumer Brand, Earned Media, Food & Beverage, Images
winner
audience honor
French's Mustard Skittles
In 2023, McCormick saw an opportunity to expand beyond sandwiches and hot dogs. Our charge for t…
Art Direction, Fitness, Health, & Wellness, Food & Beverage, Multi-Platform Campaign
finalist
bronze honor
French's MustSwitch
French’s declared 2021 “The year of the sandwich.” Overall, our charge was to get our mustard on on…
Art Direction, Earned Media, Food & Beverage, Multi-Platform Partnership
winner
bronze honor
French's NIL
On October 16th, 2021, the University of Tennessee football team failed to convert on a last-minute…
Comedy Video
winner
Fresh Battle
In sneaker culture, it's all about who has the newest, freshest kicks. Finish Line set out to estab…
Live Video, Takeovers
finalist
audience honor
Fridays with Alexa
  BACKGROUND   Welcomed into Indian homes Within 4 years of coming to India, Amazon’s A…
Finance Apps, Financial Services, Multi-Platform Partnership, Integrated Campaign, Call to Action
winner
gold honor
silver honor
Friends Again
With Zelle peer-to-peer payment technology newly added to its app, Bank of America wanted to take …
YouTube, Wine, Beer & Spirits
winner
Friends Are Waiting
Objective:The Budweiser Consumer Social Responsibility team within Anheuser-Busch InBev wanted to a…
Food & Beverage, Instagram, Integrated Campaign, Local Campaign
finalist
bronze honor
Friends of Topo
The Topo Chico brand was built in the field, case-by-case. To achieve their cult status in their in…
Real Time Response
finalist
Fries > Walls
At the height of the January 6th hearings, it was revealed that the ex-President of the United Stat…
Branded Content, Storytelling
finalist
bronze honor
Frito-Lay - 'Twas The Night Before Super Bowl
For fans, football gameday and snacks go hand-in-hand. So, it only makes sense that the NFL and the…
Retail & E-Commerce, Shopping
winner
From Chaos to Confidence
During a time when the chaos of appliance shopping was exacerbated by pandemic-driven hurdles, shop…
Business to Business, Data & Insights
finalist
bronze honor
audience honor
FROM COCKTAILS TO MOCKTAILS: HOW NCS DROVE THE SOBER CURIOUS CONVERSATION
In 2024, 41% of Americans planned to cut back on alcohol—a 34% jump from 2023. Among Gen Z, nearly …
Branded Content
finalist
silver honor
From Deadpool with Love
The amount of superhero movies is overwhelming; it's becoming more and more difficult to get a supe…
Pinterest
finalist
audience honor
From Foodies to Home Cooks: How Taste of Home Serves Up Trust in a Crowded Space
Taste of Home's mission is to provide a fulfilling experience for our millions of devoted readers w…
Video Series
finalist
audience honor
From Gaza | DNR
"From Gaza" is a poignant and compelling series produced by Al Jazeera's Digital Newsroom, offering…
Non-Profit
finalist
audience honor
From Homeless to Hopeful
Some nonprofit videos rely on doom and gloom messaging that can portray clients as victims who are …
Long Form Video, Non-Profit, Social Good Campaign
finalist
From Impact to Action: Hear Stories About Jewish Identity and Experiences of Antisemitism
Jewish people make up roughly 2% of the U.S. population, but are the targets of 15% of all reported…
YouTube Presence
finalist
From Play to Purpose: LearnToon’s Explosive Growth on YouTube
The objective driving LearnToon was to expand our presence in the "made for kids" content space on …
Video
finalist
From The Gridiron To The Grill
If authenticity is the Holy Grail of social media, then White Castle and Anthony “Spice" Adams, for…
Food & Beverage, TikTok, TikTok Partnership
winner
bronze honor
From TikTok to Table: Chipotle Mexican Grill Quesadilla Hack
Imagine if by listening to what fans were saying on TikTok about their quesadillas, Chipotle would …
Snapchat Discover
finalist
audience honor
Frontline Heroes
Each episode tells the deeply impactful story of a young person risking their life during the Covid…
Native Advertising
winner
audience honor
Fruit By The Foot Challenge
Drive awareness of Fruit By The Foot™ by authentically sharing content via influencers.
Humor, Retail & E-Commerce, Storytelling
winner
audience honor
Fruit of the Loom Brings the Beloved Fruit People to TikTok
Fruit of the Loom is an iconic brand dating back to 1851 that constantly refreshes and repositions …
Retail & E-Commerce
finalist
Fueling DECIEM's Omnichannel Retail Revenue with Social Media
As an emerging brand in France, The Ordinary set out to build consideration and intent for their li…
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