THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Social Good Campaign

This category honors a brand, agency or non-profit's excellence in executing a social good campaign. Campaign goals may include raising awareness, inspiring action, crowdfunding for a project, or promoting philanthropic efforts.

See previous winners and honorees here.
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Social Good Campaign
#FutureForWomenInSTEM
There is a large gap in the conversation when it comes to shedding light on the inequalities women …
Social Good Campaign
#KickBigSodaOutofSport - Ending Big Soda’s use of sport to promote harmful products
#KickBigSodaOutofSport set out to spark a more intense public discourse about the health and enviro…
Social Good Campaign
Against Longlining
The 'Against Longlining' campaign objective was to prevent the Maldives government from reopening l…
Social Good Campaign
Cora x Impact Media
In the United States, 1 in 3 adults (and 1 in 4 teens) lack access to menstrual products like pads,…
Social Good Campaign
Disability Inclusion in Hollywood
In the "Disability Inclusion in Hollywood" series, actors, writers, showrunners and directors parti…
Social Good Campaign
From Impact to Action: Hear Stories About Jewish Identity and Experiences of Antisemitism
Jewish people make up roughly 2% of the U.S. population, but are the targets of 15% of all reported…
Social Good Campaign
Hear what’s not being said
Things happen everywhere - silently, beneath the surface, and within. Even in the stable. Hear what…
Social Good Campaign
Igniting Curiosity: ARM & HAMMER’S STEAM Initiative
Our primary objective was to inspire parents, educators, and students alike to actively engage with…
Social Good Campaign
Mobilizing Climate Action, One Vote at a Time
The Vote for Nature campaign was inspired and led by Dr. Jane Goodall, one of the world’s most cele…
Social Good Campaign
Overwatch 2: Pink Mercy is Back
In May 2018, Overwatch released the Pink Mercy skin in a partnership with the Breast Cancer Researc…
Social Good Campaign
Parents Push Harder
Seventy three percent of Americans don’t have access to paid leave, and 30% of women will drop out …
Social Good Campaign
SAG-AFTRA Video Game Strike
SAG-AFTRA members are the faces and voices that entertain and inform America and the world. With 16…
Social Good Campaign
Social Campaign for the Arctic
The goal of this campaign was to educate climate advocates across social media about protecting the…
Social Good Campaign
Universal Music Group’s 2024 Use Your Voice Campaign
The Use Your Voice campaign was created to empower, educate, and mobilize voters by leveraging U…
Social Good Campaign
VIVA GLAM 30
M·A·C’s founders launched VIVA GLAM in 1994 in response to the HIV/AIDS epidemic directly affecting…
Social Good Campaign
White Dudes for Harris
White Dudes for Harris, inspired by the success of other volunteer-led calls for Kamala Harris—such…
Social Good Campaign
Youth Villages Mental Health Month 2024
As a thought leader in children’s mental and behavioral health, Youth Villages proudly celebrates N…