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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Online Community
finalist
silver honor
Best Online Community - American Horror Story: Hotel
Seeking to increase engagement and capitalize on the show's hotel theme, FX teamed created a series…
Hashtag
Best Use of a Hashtag: #Fargoals
Couples have #RelationshipGoals, Taylor Swift has #SquadGoals, but how about the citizens of Fargo?…
Emojis
finalist
Best Use of Emojis: FX Emoji App
In the height of the "emojification" of language, FX Networks literally added its brand to the conv…
Facebook
finalist
Best Use of Facebook: The Strain
In The Strain season two, the stakes are nothing less than life or undeath. New York teeters on the…
Humor
finalist
Best Use of Humor – Archer: Pam’s Hacked Photos
No one will ever forget the day Pam Poovey's NSFW photos were leaked on the internet. Not that Pam …
Instagram
Best Use of Instagram: Tyrant Mosaic Mural
As we set out to promote the second season of the action-drama Tyrant on social media, we wanted to…
Live Streaming Video
Best Use of Live Streaming Video – American Horror Story: Hotel Live Red Carpet Periscope
A premiere event as opulent, haunting and spectacular as the one for American Horror Story: Hotel n…
Virtual Reality
finalist
Best Use of Virtual Reality – “Survive the Strain” Virtual Reality Experience
Imagine New York on the brink of a vampire apocalypse… Where would you go? How would you plan your …
Integrated Campaign
Better Paws for Brutus
Brutus, a two-year-old Rottweiler who lost his paws to an at-home amputation, was a client succe…
Auto, Facebook
finalist
bronze honor
Beyond Utility: 1000 to 1
The Lexus NX is a new kind of SUV–one that doesn't sacrifice style for utility. But people have lon…
Integrated Campaign, Twitter, Travel & Tourism
winner
BLAH Airlines
In 2014, too many people were flying on autopilot — stuck traveling on boring legacy carriers and …
Facebook Presence, Instagram Presence, Sports
finalist
Bleacher Report: The Social Voice of Sports
Over the last year, Bleacher Report established an industry-leading game plan to create and distrib…
Financial Services
Bloomberg LP Instagram
Provide insight on the pillars of Bloomberg LP -- beyond its reputation as the leader in financial …
Facebook Presence
finalist
Bloomberg Politics On the Campaign Trail
Bloomberg Politics is a multi-platform destination for smart, non-partisan political coverage. Laun…
Food & Beverage
Blue Jays - 2015 Playoffs
As Canada's #1 Casual Dining restaurant, the objective was to position Boston Pizza as the best pla…
Instagram Presence, Education, Social Good Campaign, Hashtag, Non-Profit
finalist
Blue Shirt Day
STOMP Out Bullying™ is the leading national bullying and cyberbullying prevention organization for …
Vine
BMO Harris Bank - Chicago Bulls Vine Social Series
Entering the 2015-16 season, the Chicago Bulls wanted to expand the relationship with the partner B…
Auto, Emerging Platform
BMW Periscope Sales Floor
The BMW i3 was experiencing fewer new leads in Q3/Q4 of 2015 due to a lack of a media buy and fewer…
Auto, Live Streaming Video, Live Events
BMW X1 What's Next
We were challenged to create a social conquest program for the BMW X1, the best vehicle in its cla…
Television
finalist
BoJack Horseman Season 2
Season Two of BoJack Horseman had more celebrity cameos, more genius jokes, and more gimlet-eyed lo…
Live Events
finalist
Bonnaroo Lineup Announcement Megathon! (BLAM!) 2015
At its core, Bonnaroo Music and Arts Festival is about radiating positivity through human interacti…
Online Community
finalist
bronze honor
Bowser Takes Over the Mario Party 10 Virtual Launch Party
-Excite fans for Mario Party 10 (MP10)-Amplify awareness outside of NOA's core audience-Encourage f…
Social Good Campaign
Bracelet Of HOPE
The Bracelet of HOPE movement is translated in Indonesian as "Gelang Harapan", a social movement th…
Emerging Platform
Bravo and Oxygen's First-To-Market Partnership Activation with Dubsmash
The objective of partnering with the emerging, buzzy new app, Dubsmash was to create an immersiv…
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