THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Campaign by a Black-Owned Business NEW! Campaign by a Latinx/Hispanic-Owned Business NEW! Campaign by a LGBTQ+ Owned Business NEW! Campaign by a Native/Indigenous-Owned Business NEW! Campaign by a Woman-Owned Business NEW! Campaign by an Asian-Owned Business NEW! Corporate Social Responsibility NEW! Fundraising Campaign NEW! Global Campaign Integrated Campaign Local Campaign NEW! Multi-Platform Campaign On a Shoestring Pro Bono Social Movement

By Cause

Activism Campaign NEW! Animal Rights & Welfare Arts & Culture Civic Engagement Clean Energy NEW! Clean Water & Sanitation NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Education Emergency Relief Environment Gender Equality Human Rights Humanitarian Aid Hunger & Food Insecurity Immigration & Refugees LGBTQ+ Mental Health Poverty Public Health Racial Equality Responsible Consumption & Production NEW! Social Justice Youth & Family

By Industry

Automotive NEW! Business to Business NEW! Education NEW! Entertainment Fashion and Beauty NEW! Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness NEW! News & Media Nonprofit Restaurants NEW! Retail & E-Commerce Sports Technology

By Platform

Emerging Platform Facebook Instagram LinkedIn TikTok Twitch Twitter YouTube

Content and Strategy

Branded Content NEW! Branded Series NEW! Call to Action Community Management Contest or Promotion Creative Use of Technology NEW! Email & Newsletters NEW! Employee Engagement Fundraising Humor Infographics NEW! Live Events Meme and GIFs NEW! Micro-Influencer Strategy NEW! Paid and Amplification Podcast PSA Real Time Response Single Post Storytelling User Generated Content Video

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project NEW!

Video Content

Animations Documentary Short Live Streaming Long Form Video NEW! Short Form Video NEW! Video Series Virtual Reality

From the 8th Annual Shorty Awards Best in Television

Television shows, series and specials are eligible for this award. This includes shows streamed on sites including Netflix, Hulu and Amazon. Objectives include promoting new shows, upcoming seasons and engaging fans and viewers.

See previous winners and honorees here.

Winner

Television
winner
Netflix Narcos Original Series Social Media Campaign
Traditional television programming allows networks to release information that parallels the show's…

Finalists

Television
finalist
gold honor
The Voice
The Voice hits all the right notes, but what's happening on social really sets The Voice apart. The…
Television
finalist
silver honor
EMPIRE: 2015 Social Media Campaign
Empire is a drama about a family dynasty, set within the world of music, glamour, danger and power.…
Television
finalist
bronze honor
Lucy The Robot
BackgroundGlobal technology company, Double Robotics, wanted to launch into the Australian market w…
Television
finalist
bronze honor
The World Through Mr. Robot
In Spring 2015, USA Network partnered with VaynerMedia to tell the story of Mr. Robot for the year …
Television
finalist
Ash vs Evil Dead – The Most Groovy Social TV Campaign of 2015. Maybe Ever.
Ash vs Evil Dead was coming to STARZ, and it was going to be groovy. The series is a reboot of the …
Television
finalist
BoJack Horseman Season 2
Season Two of BoJack Horseman had more celebrity cameos, more genius jokes, and more gimlet-eyed lo…
Television
finalist
Os Dez Mandamentos
Os Dez Mandamentos (The Ten Commandments) was the biggest TV phenomenon in Brazil this year. It …
Television
finalist
Saturday Night Live: SNL 40
From the moment George Carlin took the stage of Studio 8H in 1975 for the show's first monologue, t…
Television
finalist
The Tonight Show starring Jimmy Fallon
The Tonight Show Starring Jimmy Fallon engages with our viewers and fans all day, every day. The sh…

Nominees

Television
#WeAreHEROES: The 1st solar eclipse on Twitter for Heroes Reborn on Syfy France
For the launch of Heroes Reborn TV show exclusively on Syfy France, NBC Universal wanted to:- maxim…
Television
2015 MTV EMA
We know that our target audience—young music lovers around the world—are rapidly evolving and multi…
Television
finalist
Ash vs Evil Dead – The Most Groovy Social TV Campaign of 2015. Maybe Ever.
Ash vs Evil Dead was coming to STARZ, and it was going to be groovy. The series is a reboot of the …
Television
finalist
BoJack Horseman Season 2
Season Two of BoJack Horseman had more celebrity cameos, more genius jokes, and more gimlet-eyed lo…
Television
finalist
silver honor
EMPIRE: 2015 Social Media Campaign
Empire is a drama about a family dynasty, set within the world of music, glamour, danger and power.…
Television
Emmerdale's #SummerFate
Emmerdale is the small village with big drama. Set against the stunningly beautiful backdrop of the…
Television
Hack Into Broad City
The hit Comedy Central show Broad City has been able to amass a huge (and rabid) legion of fans bas…
Television
Hannibal Travel Posters
With fall launches around the corner, NBC turned to us for high-end social content. We dove in with…
Television
Jane the Virgin x Wattpad
To support the second season launch of The CW's critically acclaimed, award winning series, Jane T…
Television
finalist
bronze honor
Lucy The Robot
BackgroundGlobal technology company, Double Robotics, wanted to launch into the Australian market w…
Television
NATURE CAT Tentpole
After the premiere of NATURE CAT in November, PBS KIDS ramped up to promote new episodes of the ser…
Television
winner
Netflix Narcos Original Series Social Media Campaign
Traditional television programming allows networks to release information that parallels the show's…
Television
finalist
Os Dez Mandamentos
Os Dez Mandamentos (The Ten Commandments) was the biggest TV phenomenon in Brazil this year. It …
Television
Pitbull's New Year's Revolution
Heading into the second year of Pitbull's New Year's Revolution on FOX, we set out to create a mult…
Television
finalist
Saturday Night Live: SNL 40
From the moment George Carlin took the stage of Studio 8H in 1975 for the show's first monologue, t…
Television
finalist
The Tonight Show starring Jimmy Fallon
The Tonight Show Starring Jimmy Fallon engages with our viewers and fans all day, every day. The sh…
Television
finalist
gold honor
The Voice
The Voice hits all the right notes, but what's happening on social really sets The Voice apart. The…
Television
The Wiz Social Media Campaign
Our goal for The Wiz Live! – the groundbreaking version of The Wizard of Oz that would be NBC's lat…
Television
finalist
bronze honor
The World Through Mr. Robot
In Spring 2015, USA Network partnered with VaynerMedia to tell the story of Mr. Robot for the year …
Television
WGN America: Salem WitchcraftCut
The objective was to find ways to engage an audience just discovering WGNA's first dramatic origina…