THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 8th Annual Shorty Awards Best in Non-Profit

This award honors the most effective and creative use of social media by a Non-Profit. For Non-Profit pricing, please email [email protected].

Winners

Non-Profit
winner
Crossroads Community Street Fare Social Campaign
Connecting People Walking on the Street With Those Living on It.Our overall goal was to jolt people…
Non-Profit
winner
Love Has No Labels
The goal of the campaign was to make as many people as possible rethink bias, and make unconvention…

Finalists

Non-Profit
finalist
#BigTobaccoBeLike
truth is bringing together the generation that will end smoking. We are creating a revolution of Fi…
Non-Profit
finalist
#GiveAShit by WaterAid
The world has a shit problem. One in 10 people in the world today does not have access to a safe, …
Non-Profit
finalist
#HavasPeepShow
The Breast Cancer Awareness installation inside advertising agency Havas Chicago's lobby was design…
Non-Profit
finalist
American Society for Microbiology 2015 Agar Art Contest
The American Society for Microbiology (ASM) is the oldest and largest single life science membershi…
Non-Profit
finalist
Nicebot
Cyberbullying is more prevalent today than ever before. In fact, something mean, cruel or hurtful …
Non-Profit
finalist
The #62MillionGirls Yearbook
Due to a wide range of cultural and economic barriers, 62 million girls worldwide continue to be de…
Non-Profit
finalist
The Genius of Play
While play is critical to virtually every aspect of childhood development, the amount of playtime i…

Nominees

Non-Profit
#ENDTHEBACKLOG: Because Survivors of Sexual Assault Deserve Justice
In the United States, someone is sexually assaulted every two minutes—hundreds of thousands of p…
Non-Profit
#PaperTweet
#Papertweet is a social crowd-speaking campaign aimed at increasing politicians' awareness ar…
Non-Profit
#Rally4Rhinos
The main objective was to raise awareness about the plight of rhinos in the wild using the northern…
Non-Profit
16th Annual Latin GRAMMY Awards® - Social Media Celebration
VIDEO: http://latingram.my/social-media-celebration-2015
Non-Profit
A-Z Stories for Good
Our Better World (OBW) is the digital storytelling initiative of the Singapore International Founda…
Non-Profit
Ask Pharma
Every year, over a million children die of pneumonia and other respiratorydiseases around the world…
Non-Profit
Blue Shirt Day
STOMP Out Bullying™ is the leading national bullying and cyberbullying prevention organization for …
Non-Profit
Building an Internet of Engineers
Over the years, our work with IEEE has evolved, while always being rooted social strategy and co…
Non-Profit
Fixed by Facebook: How Social Media is Paving the Way to Fixing the Streets of New Orleans
Simply put, the streets of New Orleans suck. Why are the roads in such horrible condition?…
Non-Profit
Freedom to Marry - Love Must Win
Marriage equality is one of the defining civil rights issues of our time, and one that a majority o…
Non-Profit
Giving Tuesday With No Kid Hungry
It's no secret that the end of the year is a productive time for non-profit organizations and the c…
Non-Profit
HRC's #LoveWins Hashtag Goes Viral; Celebrates Marriage Equality Victory
The Human Rights Campaign (HRC), the nation's largest LGBT civil rights organization, looked to ele…
Non-Profit
Innovating on Behalf of Girls: Girl Scouts Use Social to Help Girls Make the World a Better Place
Social media engagement that drives people to take action off-line is the focus of the Girl Scouts …
Non-Profit
KQED Arts Social Video
At a time of immense change for the San Francisco Bay Area, the dedicated arts unit of SF-based pub…
Non-Profit
Making the Healthy Choice the Easy Choice
Today's kids are the first generation of children expected to live shorter lives than their parents…
Non-Profit
One Million Reasons to Say #IDO
For more than 40 years, Lambda Legal has successfully fought to advance the civil rights of people …
Non-Profit
Planned Parenthood Federation of America
The overarching goal of all of Planned Parenthood's social media properties is to provide sex educa…
Non-Profit
Tall order, months in the making
The Calgary Zoo aims to create an atmosphere that focuses on animal conservation, stewardship, and …
Non-Profit
The Ad Council's Creators for Good
The goal of the Ad Council's Creators for Good program is to connect top YouTubers and social influ…
Non-Profit
The Fight for $15
Nobody thought it was possible that fast-food workers like us could get organized and strike for…
Non-Profit
Wear Orange
On January 21st, 2013, Hadiya Pendleton, a high school student from the south side of Chicago, marc…
Non-Profit
Women's World Cup #WorldClass Campaign
Success on the field, in the classroom and in life is at the heart of the NCAA's missions. We suppo…
Non-Profit
“Ask Eric Anything”
When people are diagnosed with a spinal cord injury or paralysis, they oftentimes are unsure of whe…