THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 8th Annual Shorty Awards Best use of Emojis

This award honors those most effective and creative use of emojis by a brand, agency or organization. This could be a one off response to a news event or cultural phenomenon or part of a larger marketing campaign strategy.

Nominees

finalist
#GiveAShit by WaterAid
The world has a shit problem. One in 10 people in the world today does not have access to a safe, …
finalist
2015 “MTV Video Music Awards”: #VMA Moonman Emoji
The "MTV Video Music Awards" have a long-standing history for multi-platform digital innovation, ow…
As Told By Emoji Series
To tell Disney stories through a digital lens.
finalist
Best Use of Emojis: FX Emoji App
In the height of the "emojification" of language, FX Networks literally added its brand to the conv…
Burger King Chicken Fries Emoji Campaign
In March of 2015, Burger King reintroduced Chicken Fries in response to outcry in social media abou…
Dove Hair Love Your Curls Emoji Keyboard
With the launch of #LoveYourCurls at the start of 2015, Dove Hair shined a light on an underreprese…
winner
Emoji Ordering
Domino's set off on a multi-year journey to become an ecommerce powerhouse. Sparked by the insight …
finalist
Emoji Passcode
We invented and launched the world's first emoji-only passcode for our client, which is easier to r…
Emoji Science
VaynerMedia's challenge was to build a social media program that simplified science subjects key to…
finalist
Emoji Turns Real
Vi Agroforestry is a Swedish charity organisation that fights poverty and starvation in eastern Afr…
GoT Bitmoji
To drive anticipation for the fifth season of Game of Thrones and maintain it's status in the cultu…
Goldman Sachs Millennials Emoji Tweets
Re-enforce Goldman Sachs' position as a prominent thought leader on the social and demographic tre…
HBO NOW Emojifies a Rocky Horror Midnight “Streaming”
To retain and attract new subscribers, HBO NOW, the standalone streaming service from HBO, regul…
finalist
Holy Popemoji!
The Catholic Church wanted to connect with Millennials, the largest generation alive and those most…
I Am A Witness Emoji
Eighty eight percent of teens who use social media report witnessing others being mean or cruel on …
IKEA Germany EMÖJI Calendar
The IKEA Christmas calendar is quite famous in Germany. In 2015 more than 150,000 had already been …
finalist
bronze honor
Jordan Brand, Emoji Battle
To be the most culturally relevant brand on social, including knowing when to enter conversations.
MasterCard World Emoji Day
While in years past, July 17th was like any other day of the year, 2014 marked the inaugural annual…
Real Housewives Stickermojis
The Real Housewives Stickermojis App, currently live in the app store, was created as part of Bravo…
Trolli’s TrolliMojis
As Gen Z moves more toward closed conversations with friends on messaging apps, traditional social…
WeGotYou
Teens are constantly bombarded by negative influences and social media exasperates the problem. By …
Workaholics Emoji and Gif Keyboard
Why communicate with words when you can just use emojis from Comedy Central's hit stoner sitcom Wor…