THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 8th Annual Shorty Awards Best Overall Facebook Presence

This category honors brands, organizations or institutions that use Facebook's native tools effectively. Unlike Best use of Facebook, this award is for a brand's year-round presence.

See previous winners and honorees here.

Winner

Facebook Presence
winner
AJ+: 2.2 Billion Facebook Video Views in 2015
AJ+ is Al Jazeera's digital-only offshoot, launched in September 2014 to build a new kind of media …

Finalists

Facebook Presence
finalist
Bleacher Report: The Social Voice of Sports
Over the last year, Bleacher Report established an industry-leading game plan to create and distrib…
Facebook Presence
finalist
Bloomberg Politics On the Campaign Trail
Bloomberg Politics is a multi-platform destination for smart, non-partisan political coverage. Laun…

Nominees

Facebook Presence
ABC News on Facebook
As a trusted source for news and information, ABC News connects with users on Facebook around the c…
Facebook Presence
Discovery News Facebook | Satisfying Curiosity
Discovery News (DNews) builds meaningful and relevant content on breaking news from the fields of …
Facebook Presence
Disney Network
To utilize the world's biggest social network to connect with Disney Guests across a variety of pop…
Facebook Presence
Hasbro
Hasbro, Inc. is dedicated to delivering the World's Best Play Experiences through its vast portfol…
Facebook Presence
LG Mobile USA
Primary goal: Increase brand awareness and favorability for LG Mobile among key audiences in 2015 b…
Facebook Presence
Lily & The Snowman
Great brands are anchored in a higher purpose. For Cineplex – the largest theatre chain and one of …
Facebook Presence
Mohegan Sun: Full of Life on Facebook
With a 10,000-seat Arena, plush hotel, jaw-dropping architectural features and one of the largest g…
Facebook Presence
PaperOne Facebook
Paper is commonly perceived as a boring commodity, but we didn't think it deserved to be seen that …
Facebook Presence
World Wrestling Entertainment (WWE)
In the world of WWE, the show doesn't end once the final bell rings. The conflicts and controversie…