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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Beauty
finalist
Mascara Mixology Influencer Activation for Revlon
The objective of this campaign was to create social engagement around a one-day event with the aim …
Vine
winner
Mashable
Mashable has produced creative and original content on Vine since the application was released in J…
Instagram
finalist
silver honor
Mashable Instagram
Mashable's Instagram account brings the best of Mashable's visual content to its active audience of…
Snapchat Presence
finalist
Mashable on Snapchat Discover
Mashable's Snapchat Discover channel is the platform's premier destination for dedicated tech cover…
News & Media
Mashable on Social Media
Mashable is a media and entertainment company for superfans. We're obsessed with culture and tech, …
Creative use of Technology
finalist
Mashable Reels
Video, be it onsite or distributed, has changed how publishers develop content — and vertical video…
Snapchat
Mashable Snapchat
Mashable took an early interest in Snapchat and was one of the first media companies to launch its …
Vine
finalist
Mashable Vine
Mashable has consistently produced content and maintained an active voice on Vine since the applica…
TikTok
Mashable’s Verizon Mobile Protect TikTok
As a long-time client of ours, Verizon has traditionally only done written content with us. When th…
Art Direction, Product Feature Video
finalist
Mask Task
In our organic social content for Premiere, we sought to showcase unique, unexpected use cases that…
PSA
Mask Up
Morehouse School of Medicine (MSM) is an independent and mission-driven education, research and cli…
Real Time Response, Live Streaming Video
finalist
Mason Ramsey aka Walmart Yodel Boy Live Event
Walmart stores are an inviting place where everyone in the community is welcome to shop. To build …
Auto, Multi-Platform Campaign, Video
winner
gold honor
Master Building the All-New Chevy Silverado
The pickup truck is the lifeblood of the automotive industry. It’s the product companies depend on …
Multi-Platform Presence
finalist
Master Your Money
Insider’s social media team executed a social-first sponsored campaign with Fidelity titled “Master…
Brand Identity, Business to Business, Localization
finalist
Masterbrand Storytelling in Latin America
To launch a digitally-powered Brand Identity in Latin America for the new BBC Studios. In 2018, t…
Social Good Campaign, Pinterest
finalist
MasterCard - #AcceptanceMatters
For the past 25 years, MasterCard has been a brand that has been accepted in more places than any o…
Hashtag on Twitter, Financial Services, IRL
finalist
MasterCard - #PricelessNewYear
For the past 25 years, MasterCard has been a brand that has celebrated Priceless moments in culture…
Hashtag
finalist
gold honor
MasterCard #AcceptanceMatters
The MasterCard brand is built around the central belief that everyone, everywhere, deserves to live…
Contest or Promotion
MasterCard #PricelessPitchContest
Small Business is increasingly recognized as a large growth opportunity for MasterCard. Creating ov…
Integrated Campaign
Mastercard #TheHoleStory
Through its Priceless platform, Mastercard enables people to have more meaningful experiences.With …
Events
finalist
MasterCard at the Skift Global Forum
MasterCard was the premier sponsor of the inaugural Skift Global Forum. MasterCard sought to educat…
Social Good Campaign
Mastercard Center for Inclusive Growth - Masters of Scale
In 2018, the Center for Inclusive Growth, the philanthropic hub of Mastercard, launched a unique p…
Brand Identity, Storytelling
Mastercard Drops Its Name
From the Nike swoosh to the Apple apple, many of the world's most iconic brands are symbol brands. …
Emerging Platform
finalist
Mastercard Engages Twitch for League of Legends Esports Win
At Mastercard, we believe that experiences matter more than things, and the best way to connect wit…
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