THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 10th Annual Shorty Awards Best Overall Snapchat Presence

This award honors the best brand presence on Snapchat. Unlike Best use of Snapchat, this award honors year-round presence.

See previous winners and honorees here.

Winner

Snapchat Presence
winner
Taking over Halloween
In 2017, Fanta was rebranded using a new visual identity, pack design and product formula to better…

Finalists

Snapchat Presence
finalist
Mashable on Snapchat Discover
Mashable's Snapchat Discover channel is the platform's premier destination for dedicated tech cover…
Snapchat Presence
finalist
audience honor
NBC News "Stay Tuned" Snapchat Show
NBC News Digital is constantly looking for new ways to reach and engage new audiences. We launched…
Snapchat Presence
finalist
The NFL On Snapchat
The NFL's partnership with Snapchat was developed to bring the world's most popular sports league t…
Snapchat Presence
finalist
VG on Snapchat Discover
Note: Please see the attached links for a more visual experience of this information!Being the larg…
Snapchat Presence
finalist
WIRED on Snapchat Discover
On May 15, 2017, WIRED launched its inaugural Snapchat Discover edition with the magazine's June 20…

Nominees

Snapchat Presence
Addicted To Ink Snapchat Discover Edition
To use the Discover platform creatively in order to entertain our audience, while providing them ac…
Snapchat Presence
finalist
Mashable on Snapchat Discover
Mashable's Snapchat Discover channel is the platform's premier destination for dedicated tech cover…
Snapchat Presence
finalist
audience honor
NBC News "Stay Tuned" Snapchat Show
NBC News Digital is constantly looking for new ways to reach and engage new audiences. We launched…
Snapchat Presence
Refinery29's SnapChat Discover
In 2017 our SnapChat Discover campaign goal was to amplify our brand mission of inclusivity, inspir…
Snapchat Presence
SELF Snapchat
Founded in 1979, SELF has been a leading authority in health and wellness for nearly four decades. …
Snapchat Presence
winner
Taking over Halloween
In 2017, Fanta was rebranded using a new visual identity, pack design and product formula to better…
Snapchat Presence
finalist
The NFL On Snapchat
The NFL's partnership with Snapchat was developed to bring the world's most popular sports league t…
Snapchat Presence
finalist
VG on Snapchat Discover
Note: Please see the attached links for a more visual experience of this information!Being the larg…
Snapchat Presence
finalist
WIRED on Snapchat Discover
On May 15, 2017, WIRED launched its inaugural Snapchat Discover edition with the magazine's June 20…
Snapchat Presence
WWE on Snapchat
The goals of WWE's official Snapchat Story are to provide a behind-the-scenes look at WWE's weekly …