11th Annual Shorty Awards Categories


See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best use of Live Streaming Video

This award honors the most effective and creative use of live streaming video by a brand, agency or organization. This award will recognize social media campaigns that incorporate live streaming video or overall brand presence on live video social media platforms such as Facebook Live, Periscope and Twitch. See previous winners and honorees here.
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#ChildrensHospitalsWeek Live-athon
For more than 20 years we've held a celebratory convention in Orlando, Fla. During this convention, thousands of members of our network gather and celebrate all of the money raised for the 10 million pediatric patients treated at the 170 children's hospitals in the United States and Canada. In 2017, we adopted a content marketing strategy and aimed to bro...
ALITA: BATTLE ANGEL
From visionary filmmakers James Cameron and Robert Rodriguez, ALITA: BATTLE ANGEL, is an epic adventure of hope and empowerment. In preparation for the release of this innovative film's trailer, Fox wanted to create a 'global moment' – giving fans everywhere a chance to engage in the content.
GE: Guess What We're Printing?
Most people know GE as the century old company that makes light bulbs, jet engines, wind turbines and appliances. But few know that GE has an entire disruptive division dedicated to additive manufacturing - also known as industrial 3D printing. GE Additive sells machines, materials, and services to help businesses from aerospace to healthcare use 3D print...
GE: The Creators Circle
Lighting technology has advanced dramatically over the past few years from LEDs, CFLs, HDs, and smart bulbs they now can play a huge role in aiding our life. They can affect our mood, how we see, and even how we create, yet still, most people don't know the difference a light bulb can actually make in their environment. To raise awareness of GE's new HD R...
Instagram Live: Will Smith Calls The International Space Station
Last spring, National Geographic launched "One Strange Rock," a 10-part cinematic series that explores the fragility and wonder of Earth—one of the most peculiar and unique places in the universe.Hosted by actor Will Smith with direction from award-winning filmmaker Darren Aronofsky, "One Strange Rock" is a show about our home planet told from the perspec...
LIVE From the Orange Carpet: 2018 Kids’ Choice Awards Pre-Show
Energize and excite the Nick YouTube audience while counting down to our biggest event of the year, the 2018 Kids' Choice Awards!
Looney Tunes Crushathon
Looney Tunes World of Mayhem is a wild, mobile RPG full of cartoon debauchery and zany battles between the iconic characters from the classic cartoons. The goal for launch day was to create a mayhem-filled, buzzworthy experience, full of joyous destruction that would make some noise across the Internet.Anyone who's ever watched a Looney Tunes cartoon know...
Now Feel This - Live Event Series
Establish an industry position for Skullcandy as an authority in emerging music through the creation of an always-on evergreen content/livestreaming strategy. Demonstrate clear ROI defined by reach, engagement, and ROAS of a newly developed audience.
Personal Personnel: Live Q&As with the Royal Navy
The Royal Navy Recruitment Facebook page was set up in October 2009 as a dedicated channel for highlighting the opportunities a career in Royal Navy could afford potential recruits. Over the years, it has evolved to 'keep up' with the ever-changing needs of our audience. In 2017, for example, findings from the UK Graduate Careers Survey revealed: "the pag...
Wake Up Call Live Streams
Marriott International's award-winning loyalty programs–SPG and Marriott Rewards–span 29 unique and iconic global brands and over 6,900 hotels. When members book their stays on Marriott.com or the Marriott Mobile app, they earn loyalty points, enjoy the advantage of exclusive Member Rates, and gain an elevated stay experience with free Wi-Fi, mobile check...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The Final Entry Deadline is February 21st, 2019