This award honors the most effective localization strategies used on global marketing campaigns across various social and digital platforms. Describe how the campaign balanced adapting to local markets while maintaining a thematic consistency and story across the entire campaign.
Millions of people participate in
The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook,
YouTube, Snapchat, Instagram, Twitch, TikTok,
and the rest of the social web.
The Shorty Social Good Awards will be held November 15, 2018 in New York City