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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Augmented Reality
LEGO Masters: SparkAR Brick Mosaic
In 2020, FOX ENTERTAINMENT partnered with LEGO to create the greatest competition series ever built…
Branded Content
Lego Masters: Tap To Build Content Series
In 2022, FOX Entertainment’s most unbricking-believable reality competition series returned, LEGO M…
Brand Partnership
finalist
LEGO Masters: Tap to Build Content Series
To market LEGO Masters’ massive 3rd season, featuring huge celebrity guest appearances, and it’s th…
Brand Partnership
finalist
LEGO® DOTS x The Sims: Self-expression in a Digital World
Launched in 2020, LEGO® DOTS was developed to offer a new pattern of play for girls to express them…
Branded Podcast
finalist
LEGO® Friends: Girls on a Mission Branded Podcast
We set out to increase social currency for LEGO® Friends among an older girl audience, demonstratin…
Branded Podcast
finalist
LEGO®Friends Podcast, Season Two
LEGO® Friends partnered with Nickelodeon to increase social currency among their core target of gir…
Shoe-String Media Buying Strategy
finalist
LEGOLAND Florida E-commerce BOGO Awesomer Annual Pass Offer
In a crowd of Central Florida theme parks and resorts, LEGOLAND Florida needed to stand out. But…
Wine, Beer & Spirits
Leinenkugel's India Pale Lager Product Launch
As the seventh-oldest brewery in the US, history is the foundation of the Leinenkugel's brand. But …
Instagram Story
Lemoncello Gamified Teaser
Based on the bestselling book, Nickelodeon's newest movie, Escape From Mr. Lemoncello's Library in…
Financial Services
LendingTree- Linda Found a Lenda
We wanted to let people know that with LendingTree, the lenders come to you. You no longer have to …
Social Good Campaign
Lennox Movember “Face of Change"
The Lennox Movember campaign was executed to promote engagement on Lennox's social channels by alig…
Real-Time Response
Lennox NBA Finals “Put us in, coach!"
When the air conditioning went out during Game 1 of the NBA finals in San Antonio, it caused an out…
Video
Lennox Original Video Content Series “The Pursuit of Perfect Air"
The objective of this original content video series was to increase video views by creating engagin…
Consumer Brand, Contest or Promotion, Sports
Lenovo “Design our Logo” Contest ft. Ducati Corse
The objective of this campaign was to grow brand awareness by collaborating with fans of Lenovo and…
Featurette or Behind The Scenes Video, Music Video
finalist
silver honor
Lenovo & Intel Evo Present Angel Face: The Live Visual Album by Stephen Sanchez
In a world of monotonous digital content, fans are craving unique live interactions with their favo…
Technology
Lenovo #ThinkPSeries Workstation Launch
After four years of development, Lenovo was ready to launch a new line of workstations. But so were…
Gamification
Lenovo at CES 2021: 6 Days of Games
To help tease the new technology Lenovo announced at the Consumer Electronics Show (CES), and incre…
Brand Awareness Campaign, Branded Series, Technology
finalist
Lenovo Late Night I.T. Season 2
Lenovo Late Night I.T. Season 2 pushed the boundaries on the technology content genre. During candi…
Branded Content, Branded Series, Business to Business, Insights & Trends, Long Form Video
winner
silver honor
audience honor
LENOVO LATE NIGHT IT
Background: A whopping 90% of IT decision makers struggle to find engaging IT content that can h…
Community Management
Lenovo Legion Community
The Problem: Gaming Brands Talk at Gamers—We Wanted to Talk With Them For years, gaming brands h…
TikTok Presence
finalist
Lenovo Legion Tik Tok
The Problem: Gaming Brands Talk at Gamers—We Wanted to Talk With Them For years, gaming brands h…
Branded Series, Long Form Video, Storytelling, Vertical Video, Video Series
finalist
Lenovo Legion: Reach Your Impossible
Lenovo Legion (Lenovo’s brand of gaming tech i.e. laptops, handheld consoles) needed a social campa…
Live Event Coverage
Lenovo On The Street - #AI Style
Lenovo is a multinational technology company mainly known for PCs and tablets. Which is great, howe…
Humor
finalist
Lenovo on TikTok: The Lenovskis Series
After a successful launch on TikTok, Lenovo’s Corporate Social Media Team brought in a creative age…
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