THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 11th Annual Shorty Awards Best Live Event Coverage

This category honors the most creative and effective incorporation of live video coverage to elevate events including concerts, conferences, marches, rallies and meetups.

See previous winners and honorees here.

Winner

Live Event Coverage
winner
2018 MTV Video Music Awards
The MTV Video Music Awards are a pop cultural phenomenon where everything might happen!Goals:Engage…

Finalists

Live Event Coverage
finalist
audience honor
2018 MTV EMA
MTV International's MTV EMA is one of the biggest global music events of the year that celebrates t…
Live Event Coverage
finalist
Charlie's Perfect Pitch
Spoiler alert: Mastercard is in the credit card industry and the JetBlue Mastercard is a travel car…
Live Event Coverage
finalist
L.L.Bean Be an Outsider at Work
After more than 106 years in business, L.L.Bean was widely known as a fall and winter brand, repres…
Live Event Coverage
finalist
VH1 AND SAMSUNG 837 PRESENT RUPAUL’S DRAG RACE FINALE
This year, Samsung challenged VH1 to create a program to promote brand awareness among affluent, ur…
Live Event Coverage
finalist
Wake Up Call Live Streams
Marriott International's award-winning loyalty programs–SPG and Marriott Rewards–span 29 unique and…

Nominees

Live Event Coverage
finalist
audience honor
2018 MTV EMA
MTV International's MTV EMA is one of the biggest global music events of the year that celebrates t…
Live Event Coverage
winner
2018 MTV Video Music Awards
The MTV Video Music Awards are a pop cultural phenomenon where everything might happen!Goals:Engage…
Live Event Coverage
finalist
Charlie's Perfect Pitch
Spoiler alert: Mastercard is in the credit card industry and the JetBlue Mastercard is a travel car…
Live Event Coverage
finalist
L.L.Bean Be an Outsider at Work
After more than 106 years in business, L.L.Bean was widely known as a fall and winter brand, repres…
Live Event Coverage
Lenovo On The Street - #AI Style
Lenovo is a multinational technology company mainly known for PCs and tablets. Which is great, howe…
Live Event Coverage
NFL Live Content Correspondent Program
The Live Content Correspondent (LCC) program takes NFL fans on social as close as they can get to t…
Live Event Coverage
finalist
VH1 AND SAMSUNG 837 PRESENT RUPAUL’S DRAG RACE FINALE
This year, Samsung challenged VH1 to create a program to promote brand awareness among affluent, ur…
Live Event Coverage
finalist
Wake Up Call Live Streams
Marriott International's award-winning loyalty programs–SPG and Marriott Rewards–span 29 unique and…
Live Event Coverage
adidas Originals Never Made
We were asked to create a digital experience that brought the adidas Originals presence at Hypefest…