13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

From the 10th Annual Shorty Awards Best Live Event Coverage

This category honors the most creative and effective incorporation of live video coverage to elevate events including concerts, conferences, marches, rallies and meetups.

See previous winners and honorees here.


2017 MTV Video Music Awards
For the 2017 MTV Video Music Awards, we strived to provide innovative, fan-first and platform-native content to:- Generate revenue and sponsorship- Engage with the show in real-time- Leverage partnerships to execute first-to-market opportunities- Work closely with talent to create premium, exclusive content- Increase year-over-year digital engagem…
In partnering with Twitter to stream the June 2017 testimony of the former FBI Director James Comey before the U.S. Senate Intelligence Committee, we set out to give audiences — particularly cord cutters — a one-stop place for watching the hearing live while consuming news and commentary related to the hearing. Our goal: to help audiences better …
NFL’s Live Content Correspondents
The Live Content Correspondents (LCC) program launched for the 2017 season with two main goals: Expand coverage at NFL games and events to deliver more content to League constituents, including NFL, NFL Network, 32 teams (Clubs) and Player social media channels In real-time, deliver photo and video assets to showcase the excitement of an…
A Christmas Story Live!: 12 Days of Live
In an effort to build awareness and drive tune-in for the A Christmas Story Live!, we gave fans an exclusive backstage pass to a one-of-a-kind holiday event in real time on Facebook. Over the course of twelve days, fans enjoyed tuning into live rehearsals, set tours and interviews with the cast and crew all while tapping into the nostalgia of the …
Y-3 Multi-Cam / Split-Screen Instagram Live Coverage
With the launch of Instagram Live happening just a couple months prior, brands at Paris Fashion Week were excited to debut their new collections utilizing this new social feature. Our challenge for F/W 2017-18 was to create a completely unique Instagram live experience for Y-3—a brand known for its obsession with innovation. In an age of instant g…


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

shorty awards finalists will be announced in mid-march!