THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Branded Series
,
Business to Business
,
Storytelling
#LifeAt: Discover small and midsize enterprises innovating and growing with SAP solutions
The "S" in "SAP" doesn't stand for sexy. We're an 88,000 employee, multinational enterprise softwar…
Branded Series
,
Financial Services
,
Multi-Platform Partnership
,
Facebook Video
,
Short Form Video
finalist
#LiveMore #ShareMore
The overall objective of the #LiveMore #ShareMore campaign was to make Western Union more appeal…
Online Community
#Love_Your_BTS: The Amino Apps Pop-Up Gallery
Amino Apps is the world's largest and most vibrant network of mobile communities for every interest…
Hashtag
#MIAmamas
Responding to the needs of an important, under-served passenger population, MIA created "MIAmamas,"…
Integrated Campaign
#Minnesocial - Social Media Game Takeover
Though many of the Minnesota Vikings starters didn't get much playing time during the team's presea…
Twitter
#NASCARPlayoffs
The NASCAR Playoffs Twitter campaign included two key elements: A single driver camera view was bro…
Virtual Reality
finalist
audience honor
#NBAinVR - NextVR
NextVR is the leading way in the future of entertainment and sports broadcasting by bringing live e…
Live Streaming Video
#NFLBlitz
In our partnership with Twitter, #NFLBlitz set out to be an informative, engaging, and entertaining…
Integrated Campaign
,
Twitter
winner
bronze honor
audience honor
#NuggsforCarter
In the hyper competitive world of fast food, brand reputations move fast. Increasingly driven by so…
Branded Series
,
Contest or Promotion
,
Graphics
,
Non-Profit
,
Integrated Campaign
,
Storytelling
,
User-Generated Content
winner
#Seat14C
Our mission at XPRIZE is to solve humanity's grandest challenges through technological innovation.…
Social Good Campaign
finalist
silver honor
#StopSucking
Our objective was to reduce the number of straws used in the country this year, with the hope of ea…
Social Activism
,
Social Good Campaign
winner
#TakeAKnee
To counter the President's narrative, that taking a knee was un-American, we wanted to create a fil…
Hashtag
finalist
#TheCaribbeanIsOpen: Celebrity Cruises’ Response to the Hurricanes
In the wake of Hurricanes Irma and Maria, the devastating impact on the Caribbean islands left thou…
Business to Business
,
Technology
,
Gamification
finalist
#TheNetworkIntuitive: Cisco Activates the New Network with a Digital Launch
In 2017, Cisco changed forever how we think about the network. Ushering this new era in networking,…
Long Form Video
#UA747Farewell
#UA747Farewell was an initiative to honor United's 747 aircraft on its final flight from San Franci…
Multi-Platform Campaign
#UA747Farewell
#UA747Farewell was an initiative to honor United's 747 aircraft on its final flight from San Franci…
Video
#UA747Farewell
#UA747Farewell was an initiative to honor United's 747 aircraft on its final flight from San Franci…
Short Form Video
#UA747Farewell
#UA747Farewell was an initiative to honor United's 747 aircraft on its final flight from San Franci…
Medium-Length Video
#UA747Farewell
#UA747Farewell was an initiative to honor United's 747 aircraft on its final flight from San Franci…
Facebook Video
#UA747Farewell
#UA747Farewell was an initiative to honor United's 747 aircraft on its final flight from San Franci…
Multi-Platform Campaign
#Unite4TheFight: HRC & PPFA Host Digital Day of Action
We know that we are stronger when we stand united with our coalition partners! That's why we organi…
Snapchat Partnership
,
Location-Based Experience
,
Snapchat Filter/Lens
winner
#USOpenxSpectacles - A Stunt Like No Other
Snapchat Spectacles at the 2017 US Open: A Grand Slam FirstYour US Open tennis story shared your wa…
Brand Identity
finalist
#WellnessOwned with Natrol
It's not news that there's been a health and wellness revolution that has sparked over the last dec…
Multi-Platform Partnership
finalist
audience honor
#weneedmore
Right now, there are 4 million available science and tech jobs in the United States. But millions o…
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