From the 10th Annual Shorty Awards
Best in Business to Business
Best use of social media in business to business marketing strategies and campaigns. Objectives may include promoting thought leadership, generating leads and traffic, utilizing market data and increasing customer engagement.
Millions of people participate in
The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook,
YouTube, Snapchat, Instagram, Twitch, TikTok,
and the rest of the social web.