THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Instagram Presence
@TiffanyAndCo on Instagram
The @TiffanyAndCo Instagram brings to life Tiffany's dynamic, modern world through a mix of legen…
Instagram Presence
@UnderArmour
At Under Armour, our mission is simple: to make you better.For the past 21 years, we have been brea…
Hashtag
finalist
#ArnieWould
As people have multiple credit cards of various brands in their wallets, staying top of mind for a …
Entertainment
#BackedByAxe
To promote season 2 of Showtime's hit series, Billions, and reach a new audience, we ignited a rele…
Emerging Platform
winner
#BackedByAxe
To promote season 2 of Showtime's hit series, Billions, and reach a new audience, we ignited a rele…
Native Advertising
finalist
#BackedByAxe
To promote season 2 of Showtime's hit series, Billions, and reach a new audience, we ignited a rele…
Contest or Promotion
winner
#BackedByAxe
To promote season 2 of Showtime's hit series, Billions, and reach a new audience, we ignited a rele…
Hashtag
#BeBNYMellon
Founded in 1784, BNY Mellon is one of the longest-standing financial institutions in the world. We …
Social Good Campaign
#BeKindtoElephants
In November 2017, President Donald Trump reversed one of President Barack Obama's policies which pr…
Hashtag
finalist
silver honor
audience honor
#BestFanArmy
The iHeartRadio Music Awards "Best Fan Army Award" unites fan bases all over the world. In the 10 y…
Mid-Range Media Buying Strategy
finalist
audience honor
#BeVacationReady with Wyndham Vacation Rentals
The primary objectives for the #BeVacationReady campaign included: - creating awareness for the no-…
Branded Content
#BigMacForThat - Bringing The Swagger Back with Sam Tsui
The Big Mac is a McDonald's classic and one of the restaurant's signature products. In early 2017,…
Instagram
#ClawsUp Campaign
TNT's Claws is a midnight-dark, wickedly funny meditation on female badness set in a Central Flo…
User-Generated Content
#CODTopPlays
Following a lukewarm consumer response to the previous year's entry in the series, Activision neede…
Live Event Coverage
finalist
silver honor
audience honor
#ComeyTestimony
In partnering with Twitter to stream the June 2017 testimony of the former FBI Director James Comey…
Contest or Promotion
,
Multi-Platform Partnership
,
User-Generated Content
#CR7Challenge
For the launch of Cristiano Ronaldo's latest fragrance, CR7, we took on the challenge of raising aw…
Instagram Partnership
#DoYou PUMA Women Influencer Campaign
In the ever crowded women's sport style space, competition for an engaged female audience is fierce…
Health & Fitness
,
Twitter
finalist
silver honor
#EnamelBot
Enamel erosion occurs when the acids in common foods and drinks weaken tooth enamel, putting teeth …
Hashtag
winner
#EyeOnClimate
2017 was an unprecedented year for climate change - from devastating extreme weather events to the …
Television
,
Twitter
finalist
#FunnyCauseItstru
We live in strange, dark times. The internet and Twitter (and other places) are teeming with bullie…
Social Good Campaign
#GetOnBoard: A Cruise Line Making History with Pride
At Celebrity Cruises, we believe in opening up the world, and we remain committed to our core brand…
Social Good Campaign
#GiveAToast
As a trusted Canadian brand with stores within 15-minutes' drive of 90 per cent of the population, …
Virtual Reality
#ImmigrantVoices: For Liberty. For Justice. For All.
#ImmigrantVoices is a two-part campaign amplifying underrepresented voices in American pop culture.…
Instagram Partnership
#JourneyCalifornia - The Luxury Collection Hotels & Resorts
The Luxury Collection partnered with Instagram travel and lifestyle influencers to launch and execu…
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