ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 10th Annual Shorty Awards Best in Health and Fitness

Companies specializing in healthcare, pharmaceutical, life sciences or fitness are eligible for this award. Objectives may include developing and delivering product information to target audiences, creating shareable content on health and wellness, or building support for a health-related cause.

See previous winners and honorees here.

Finalists

finalist
#EnamelBot
Enamel erosion occurs when the acids in common foods and drinks weaken tooth enamel, putting teeth at risk of thinning, yellowing, and becoming more susceptible to sensitivity over time.Roughly 40% of Americans suffer from some degree of tooth erosion, and 8 out of 10 dentists see it in their patients. Yet, many people are not even aware that the …
finalist
Bringing on the đź‘Ť New Year with Planet Fitness
The goal of New Year's Eve for Planet Fitness is simple: own the busiest and most competitive time of the year in the health and fitness category.With millions of consumers making health and fitness resolutions for the new year, January represents the most important period of the year for fitness clubs looking to attract new members. But it's also…
finalist
Giving Your Poop a Voice: The New Language of Constipation
Pooping is normal. Everyone does it. So, isn't it weird how just reading the word can make you squirm with discomfort or giggle like a child?Yet, not being able to poop is no laughing matter. In fact, it's downright miserable. Welcome to the world of millions of Americans affected by chronic idiopathic constipation, or CIC. The constipation catego…
finalist
Hypoheroes - Medtronic Diabetes Latinoamérica
In Latin America, an estimated 29.6 million people, or 9.4% of the adult population, have type 1 or 2 diabetes. For more than 30 years, Medtronic has been helping people with diabetes and working closely with the Latin America community to educate and help people that live with diabetes to better manage their condition. Medtronic aims to transform…
finalist
audience
Pure Imagination Project
An unfortunate truth is that many people believe Alzheimer's is just a bit of memory loss when, in fact, it is a fatal disease for 47 million people worldwide. Every 66 seconds someone is diagnosed with Alzheimer's disease. Yet it often remains out of the news and social media conversation unless someone famous dies from complications of Alzheimer…

Nominees

Creating a #CogniumMoment for new Natrol brain health supplement
Caring for your mind is now a no-brainer. In June 2017, Natrol introduced a new brain health supplement to the market, Natrol Cognium. Cognium has the #1 clinically studied ingredient for memory among leading brain health supplements and improves memory and concentration.Our objective was to successfully launch Natrol as a brand into the brain health catego…
Outstanding Community Engagement on Facebook
As a health and fitness company, Aaptiv strives to help every one of our members achieve their desired results and to feel better more holistically about themselves. Because exercise is such a challenge for some, especially at first, resolutions or decrees for improvement are often met with disappointment and abandonment. Aaptiv, an audio fitness solution w…
ParticipACTION Build Your Best Day
In 2016, the World Health Organization released the world's first 24-hour movement guidelines, which initiated a roll-out plan with ParticipACTION, the Government of Canada and their partners. These guidelines outlined the recommended amount and intensity of physical activity, limits on sedentary behaviour, and amount and quality of sleep required daily for…
Reebok: CrossFit Games Pick'Em
At Reebok, we see it as our purpose to inspire people to live a life in motion and to be their absolute best—in short, to be more human. Reebok believes that everyone' potential is perpetual and limitless and everyone's journey of change is in a constant state of evolution; mentally, emotionally and socially. The Reebok Newsroom is at the forefront of Reebo…
The Vitamin Shoppe Offers Healthy Lifestyle Inspiration Across Social Media
The Vitamin Shoppe is a leading health and wellness, specialty retailer and manufacturer of nutritional products. Since our inception, we have made it our mission to help our customers Thrive Every Day, by offering best in class solutions to help fuel their wellness journey.As a health and wellness authority with more than forty years in the specialty reta…