THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 10th Annual Shorty Awards Best use of Short Form Video

This award honors the most effective and creative use of short form video by a brand, agency or organization in a social media marketing campaign. Videos must be less than an a minute in length to qualify.

See previous winners and honorees here.

Nominees

#LiveMore #ShareMore
The overall objective of the #LiveMore #ShareMore campaign was to make Western Union more appeal…
#UA747Farewell
#UA747Farewell was an initiative to honor United's 747 aircraft on its final flight from San Franci…
A Football Life: JuJu Smith-Schuster & His Bike, a parody
With just a few tweets, the story of Steelers rookie wide receiver JuJu Smith-Schuster's stolen bik…
Absolut Vodka: Never gonna GIF you up!
This is the story of how we successfully injected the ABSOLUT brand into our fans' online conversat…
Ahamed's Ramadan Diary
Ahamed Weinberg is a Muslim man with a Jewish last name who's navigating life and love while fastin…
Arrow Electronics - Always Forward Series
The "Always Forward" video series, highlighted throughout 2017, features several :60 second videos …
BMO LoopaBulls
BMO Harris Bank and the Chicago Bulls have a long-standing partnership and have worked together on …
Citi's Play of the Day
For years, Citi has been a sponsor of ProCamps youth clinics, sports camps for kids that include dr…
Don't Get Mad, Get E*TRADE
30+ years after pioneering the online brokerage category, E*TRADE was struggling to break from a th…
Dua Lipa's New Rules Music Video, The Confidante Miami Beach part of The Unbound Collection by Hyatt
In 2017, The Unbound Collection by Hyatt brand sought a platform to build brand awareness, bringing…
EVEN Hotels Keep Your Good Thing Going
With only four hotels open at the beginning of 2017, EVEN Hotels needed to raise brand awareness am…
finalist
First Day Feels
Converse wanted to position themselves as the go-to apparel choice for the 2017 back-to-school shop…
Food Network on Facebook
Food is at the heart of our daily life, and who better to bring you your daily fix of food tips and…
winner
HBO on Hulu: Dem Dragons
When it was announced that HBO would be available as an add-on to a Hulu subscription, subscribers …
Habitat
A four episode series about animals on the verge of extinction that contribute to preserving our ec…
finalist
Hyatt Regency & World of Hyatt: "Come Together"
World of Hyatt is built on the simple idea that a little understanding goes a long way. This ide…
Hype & Influence
Hype & Influence is a video series that explores the cultural trends that matter. The goal of this …
Introducing Reyka Vodka to U.S. Markets
Reyka is a small-batch vodka from the small country of Iceland. And we're not kidding about the sma…
It's On Us PSA: Action Guy
Introducing Action Guy. By day, normal college student. By night, normal college student who knows …
Kids’ Choice Sports - Slime PSA - Nickelodeon
Nickelodeon aimed to create an entertaining social first video that drove FOMO around Kids' Choice …
finalist
Law & Order SVU - Fan Compilation
The opening sequence to Law & Order: Special Victims Unit is a classic, well-known intro in televis…
My Tales of Whisky Father’s Day Edition Round Two
Showcase Lagavulin as an experience to enjoy with the Dad in your life on Father's Day to drive con…
Philadelphia Eagles
To inspire and serve the greatest football city in America.
finalist
Rethinking the Met Gala Bathroom
In 2018, the teen smoking rate is the lowest it's ever been -- yet still, millions of young people …
Rise to the Occasion: A Pizza Anthem
January and February are the most competitive months for football teams – and for pizza – with more…
Roy Wood Jr. Smoothie Song
Roy Wood Jr. debuts a new rap music video that highlights the most expensive luxury item around: a …
Spider-Man, Driver's Test
Audi and Marvel have built incredible brand equity during their ten-year relationship. In Audi's la…
Stanley Brand “Vices” Campaign
Stanley Brand is over 100 years old, and an iconic American brand, not so much because of what the …
finalist
audience honor
Swear Like a Mother
As parents, you have one job: take care of your kids. But that's a pretty big job. And sadly, but n…
Swimsuits For All: “Good As Hell” Resort 2018 Short Video
In December 2017, leading swimwear brand Swimsuits For All partnered with alternative hip-hop star…
The X-Files: Aliens in NYC
The X-Files is one of the most celebrated franchises in television history. To build buzz and gene…
Undeniably Dairy
For years, dairy sales have been declining. Between aggressive marketing about dairy alternatives a…
Will & Grace - Jack & Karen Series
The musings and teachings of Jack McFarland and Karen Walker, two of televisions most iconic charac…