THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad

From the 10th Annual Shorty Awards Best use of a Snapchat Filter/Lens

This award honors those most effective and creative use of Snapchat filters or lenses by a brand, agency or organization.

See previous winners and honorees here.

Winner

Snapchat Filter/Lens
winner
Kids' Choice Awards 2017: “Slime your Selfie” Snapchat Lens
To build buzz, awareness and viewership for the 2017 Nickelodeon Kids' Choice Awards, we partnered …

Finalists

Snapchat Filter/Lens
finalist
"Younger" Snapchat Filter
Our goal in the final days leading up to Younger's season 4 premiere was to drive urgency, gettin…
Snapchat Filter/Lens
finalist
#USOpenxSpectacles - A Stunt Like No Other
Snapchat Spectacles at the 2017 US Open: A Grand Slam FirstYour US Open tennis story shared your wa…
Snapchat Filter/Lens
finalist
BABY DRIVER Fan Art Snapchat Filter Contest
Build brand awareness and excitement with millennials through a custom mobile experience on Snapcha…
Snapchat Filter/Lens
finalist
Beyond the Bell and Hall: Using Snapchat Filters to Expand Philly’s Historic District
Over the years, VISIT PHILADELPHIA—known to social media fans and followers as Visit Philly—has mad…
Snapchat Filter/Lens
finalist
audience honor
Jeep Hair, Don't Care
-Take Jeep 4x4 Day to The Next Level.-The task was to activate 4x4 Day (April 4th) on social media …
Snapchat Filter/Lens
finalist
PUMA: PUMALabs
To celebrate PUMA's PUMALab store coming to Detroit, we were challenged to find a way to let local …

Nominees

Snapchat Filter/Lens
finalist
"Younger" Snapchat Filter
Our goal in the final days leading up to Younger's season 4 premiere was to drive urgency, gettin…
Snapchat Filter/Lens
finalist
#USOpenxSpectacles - A Stunt Like No Other
Snapchat Spectacles at the 2017 US Open: A Grand Slam FirstYour US Open tennis story shared your wa…
Snapchat Filter/Lens
finalist
BABY DRIVER Fan Art Snapchat Filter Contest
Build brand awareness and excitement with millennials through a custom mobile experience on Snapcha…
Snapchat Filter/Lens
finalist
Beyond the Bell and Hall: Using Snapchat Filters to Expand Philly’s Historic District
Over the years, VISIT PHILADELPHIA—known to social media fans and followers as Visit Philly—has mad…
Snapchat Filter/Lens
Get Glam for the 2017 CMT Music Awards
Break through the incredible clutter and drive awareness, excitement and, ultimately, tune-in vi…
Snapchat Filter/Lens
finalist
audience honor
Jeep Hair, Don't Care
-Take Jeep 4x4 Day to The Next Level.-The task was to activate 4x4 Day (April 4th) on social media …
Snapchat Filter/Lens
winner
Kids' Choice Awards 2017: “Slime your Selfie” Snapchat Lens
To build buzz, awareness and viewership for the 2017 Nickelodeon Kids' Choice Awards, we partnered …
Snapchat Filter/Lens
finalist
PUMA: PUMALabs
To celebrate PUMA's PUMALab store coming to Detroit, we were challenged to find a way to let local …