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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Real Time Response
#RainforestFireChannel
The Amazon rainforest, one of the most ecologically significant environments on Earth is burning at…
Social Good Campaign
,
Non-Profit
#Rally4Rhinos
The main objective was to raise awareness about the plight of rhinos in the wild using the northern…
Education
finalist
#RamGrad: Colorado State University Graduation Campaign
Graduation. It's where current students are headed, where past students have been, and where prospe…
Financial Services
#RBCGolf4Kids
The #RBCGolf4Kids program was developed with the goal of establishing RBC as a catalyst for digital…
Gamification
#RBCGolf4Kids
RBC wanted to increase brand awareness, brand affinity, and social traffic through an engaging camp…
Integrated Campaign
#RCMemories of The Ritz-Carlton
The Ritz-Carlton is dedicated to inspiring life's most meaningful journeys. The memories made by ou…
Multicultural Community Engagement
finalist
#ReadingforROOTS
We were asked to promote HISTORY's reimagining of the landmark miniseries ROOTS. To honor this grou…
Financial Services
#RealMoneyTalk
In 2020, Intuit Turbo had low brand awareness and share of voice in the crowded personal finance sp…
Filter/Lens
,
LGBTQ Community Engagement
,
TikTok
finalist
gold honor
silver honor
#REALVOICESOFPRIDE
There are currently 72 countries where LGBTQIA+ people are discriminated against by law. In six of …
Auto
#RedThumb
Nissan launched Red Thumb Day on 12/16/14 on the season finale of NBC's The Voice. This ignited a l…
Multicultural Community Engagement
#ReignOn Essence Festival 2018
"It's handled! – Black Women Everywhere" is a popular t-shirt. Black women are truly boss women – k…
Social Good Campaign
finalist
gold honor
#ReportHate
Founded in 1971, the Southern Poverty Law Center is a civil rights organization dedicated to fighti…
Twitter Hashtag
,
Promoted on Twitter
finalist
#resolutionsGIRLSbreak
Given the premiere date of Season 2 on January 13, HBO harnessed the popularity of the New Year’s E…
Instagram Partnership
,
Social Good Campaign
#RevealHowYouFeel, a Mental Health Social Media Campaign
We ALL experience a range of emotions, but often on social media, we pretend we're happy when we co…
Contest
#RichKids of Beverly Hills Finders Keepers Social Scavenger Hunt
The goal of the social stunt was to generate awareness and consumer buzz for the premiere of E!’s n…
Government & Politics
finalist
#RiverfrontRock: Generating Buzz for Tampa's Biggest Park Opening Celebration
#RiverfrontRock was a social media campaign focused on the grand re-opening of a 25-acre park in th…
Television
finalist
#ROASTJOFFREY: The World’s First-Ever Social Media Roast
To build excitement for Game of Thrones during the off-season, HBO and 360i launched the first-ever…
Twitter Hashtag
#RockTheWorld really Rocks!
The LinkedIn Rockstars #RockTheWorld of our friends and fans. We use Twitter to inspire and lead pe…
Education
#RowanPROUD
As the cost of higher education continues to increase, prospective college students and their fami…
Financial Services
,
Storytelling
#SabseImportantPlan
Market Overview:The Mutual Fund (MF) industry has seen a growth of 35% in the last two years, owing…
Humor
,
Education
,
Social Good Campaign
,
Hashtag
finalist
#SaidNoSchoolEver
Hefty is the only trash bag that supports Box Tops For Education, one of America's largest school e…
Entertainment
,
Animations
,
Music & Dance
,
TikTok
,
User-Generated Content
winner
#SavageChallenge
Megan Thee Stallion’s “Savage” was released March 6, 2020, alongside her Suga EP and quickly became…
Branded Content
,
Call to Action
,
Filter/Lens
,
Food & Beverage
,
Gamification
,
Humor
,
Integrated Campaign
,
Multi-Platform Campaign
,
Multi-Platform Partnership
,
Real Time Response
finalist
gold honor
silver honor
bronze honor
#SaveBaconHairs
The #SaveBaconHairs campaign was a reactive reaction to a moment in gaming culture which we identif…
Social Good Campaign
#SaveElephants
CARROT was tasked by The Nature Conservancy with creating a digital experience to reawaken an unden…
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