THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 12th Annual Shorty Awards Best Social Good Campaign

This category honors a brand or non-profit's excellence in running a social good campaign. Campaign objectives may include increasing awareness for a cause, inspiring action for a cause, crowd funding for a social good project and promoting philanthropic work.

Non-profits looking to submit their overall social media presence should enter Best in Non-Profit.

See previous winners and honorees here.

Nominees

#KnowTheCost
In a world where we are often unaware of the amount of water it takes to make the things we love…Wa…
#MyWishForMoms Gives Voice to Postpartum Depression
The expectation is that becoming a new mom should feel like a golden moment – universally and witho…
#OracleMoContest: Movember Campaign
Every day, 90 American men die by suicide, and 73 American men die from prostate cancer. Movember i…
#SolvingIt
Greta Thunberg. Kelvin Doe. Malala Yousafzai. Payal Jangid. Aya Chebbi. What do all these people…
finalist
#TeamTrees
What started as a reddit post quickly turned into a global environmental force, driven by the large…
finalist
#VaccinesWork
Vaccine hesitancy – the reluctance to vaccinate despite the availability of vaccines – has increasi…
Amazon Future Engineer
The goal of Amazon Future Engineer is to reach kids like Leo, a brilliant teenager from an underser…
Bans Off My Body
Bans Off My Body is a body- and sex-positive campaign about claiming your body as your own — a rall…
Bare Existence
Polar Bears International works every day to fight climate change, raise awareness and impart an un…
Beauty Mark
Beauty standards are impossible. Women face tremendous pressure to keep up with ideal images, and i…
Black Forest Love a Tree Day Campaign
For the Black Forest brand, the forest is a huge part of who we are. It’s in our name and at the ro…
Bübl Fashion
There are two million Canadians who suffer from osteoporosis, but most people have no idea that the…
Caring for our Neighbors
Food Lion is committed to helping our neighbors who struggle with food insecurity and we set out to…
Catalysts
In 2019, Stand Together partnered with Freethink to produce and publish Catalysts, an original seri…
Celebrating the Batman of Local Communities with DC and Boys & Girls Clubs of America
Batman stands as a symbol of courage, bravery and perseverance, protecting others in times of need.…
Closing the Crop Gap
Through the campaign, “Closing the Crop Gap,” we set out to raise awareness about gender inequality…
Code & Response
Build momentum, create awareness and drive engagement for IBM's Code & Response movement (named …
DBS SPARKS MINI-SERIES: SEASON 2
SPARKS, an industry-first online mini-series, follows a group of young bankers navigating work and …
DOVE® Chocolate She’s In Business
Forty percent of the world’s cocoa is produced in Cote d’Ivoire in West Africa. As a leading chocol…
Days Inn: leveling the playing field
Travel baseball can brighten kids’ futures. But rising costs in this multi-billion dollar industry …
Delta Air Lines: Face the Truth – Anti-Human Trafficking Campaign
Human trafficking is one of the fastest-growing crimes in the world, with an estimated 25 million v…
Disney & Wildlife Conservation Network: The Lion King Protect the Pride Campaign
Since Disney’s The Lion King was first released in theatres 25 years ago, Africa has lost half of a…
finalist
Dodge the Bullet
The Coalition for Gun Control was founded in the wake of the Montreal Massacre in 1989, one of the …
EYEYAH! Nurturing a Generation of Creative Thinkers
In 2017, the World Economic Forum Future of Work reports cited Creativity as one of the top 3 skill…
Etihad Airways Introduces: The Etihad Ramadan Fridge
During Ramadan, Muslims around the world uphold the tradition of sharing – sharing their homes, sha…
finalist
FIRST & Star Wars: Force for Change: Build My Droid Contest
In 2019, through the Star Wars: Force for Change philanthropic initiative, Lucasfilm and parent com…
Foot Locker All For 1 Urban Garden Tour
To celebrate the drop of Nike’s all new line of Air Force 1 GORE-TEX shoes, Foot Locker and Nike wa…
Frosted Flakes Mission Tiger
In the summer of 2019, Kellogg's chose Nickelodeon as their primary media launch partner for Froste…
Give a Little Bit
Imagine that you suffered from a developmental disorder and as a result of communication struggles …
Giving Tuesday Filter
To develop a creative way to tell the story of the brand’s mission and foundation in an engaging an…
GoDaddy Made in America
Over half of the businesses in the United States are small businesses with five employees or less, …
Good ID
Today, your digital identity is everywhere. Unlocked your phone using your fingerprint or facial…
Harnessing Influencers for Habitat for Humanity's "Home is the Key" Campaign
Nearly 19 million U.S. households spend more than half their paychecks on housing costs, creating a…
Infectious Disease Detectives
Diseases don’t respect geographic borders. The global health community needs the ability to sh…
Join Time Scouts by 826LA
For over a decade, 826LA has provided time-themed creative writing and tutoring programs for studen…
Kitten Bowl VII
Introduce W25-54 Kitten Bowl fans to the next installment of this special event and bring awareness…
LITTLE WOMEN Little Free Libraries
Created a unique “Read it Before You See It” campaign leading up to the highly-anticipated film rel…
Life's Journeys
American Airlines does more than connect people from point A to B, we believe in travel’s ability t…
Maybank #InspireGoodSG
Maybank, Malaysia's largest bank and Asia's leading banking institution, has been in Singapore sinc…
Missed.Strokes
Over the past decade, there has been a 44% increase in the number of young Americans who have been …
NYC Care, UNLOCK Health Care Access with Dignity and Respect
NYC Care is a new health care access program by NYC Health and Hospitals that offer services at lit…
Nad & Tad
Testicular cancer is the most common cancer in males ages 15-34, yet most guys this age aren’t awar…
Nature Now
Our greatest ally in the fight against total climate collapse is right in front of us. It’s in the …
Operation Ocean
1/ Advertiser :  Sea Shepherd is an association that defends and preserves marine flora and faun…
Power Up Iowa at the Iowa State Fair
Power Up Iowa, an initiative of the American Wind Energy Association, is a statewide coalition of r…
PwC’s Humanoid Robot Inspires Students Around Tech
CODE-E -- PwC’s life-sized, humanoid robot -- is disrupting the way we teach students about technol…
RuPaul's #DragRacePride
The riots at The Stonewall Inn in New York City 50 years ago marked an act of rebellion by members …
SKY'S THE LIMIT
In the year prior to 2019, Old Navy made a mark on International Women’s Day (IWD), creating an age…
STOP
1 in 3 women have experienced some form of physical violence by an intimate partner. 1 in 5 wome…
Save Our Moms
Save Our Moms was created to shine a light on the high maternal mortality rate in the U.S. and to p…
Sea Shepherd The Plastic Ocean PSA
At a time when mainstream brands are beginning to pay attention to the banning of single use pla…
Secret x USWNT: Equal Work, Equal Sweat, Equal Pay
For more than 65 years, Secret Deodorant has been innovating to create the best possible odor and s…
Special Olympics: We Choose To Rise
How many of you have watched the Olympic Games? I think most people would put their hand up to this…
Stop the execution of Rodney Reed
In July 2019, Innocence Project client Rodney Reed, who had been on death row since 1998 for a murd…
Teen Summer Challenge
Through the Teen Summer Challenge, Planet Fitness sought out to give all teens across the country a…
winner
The Ad Council & The Alzheimer’s Association: Our Stories Campaign
More than 5 million Americans live with Alzheimer’s but less than half are diagnosed. While there’s…
The Ash Globe
For the first time ever in Sydney, it snowed at Christmas...ash.  As it rained down on cities ac…
The Country Pub Project
Australians love Airbnb, and on various measures Australia is regarded as the most penetrated marke…
The Extraordinary Example- Big Brother, Big Sister LGBTQ Campaign
The client’s main goal for this campaign was to increase the number of male mentors who inquire abo…
The Pledge for Paternity Leave
Since 2010, Dove Men+Care has been committed to expanding men’s opportunities to care by addressing…
The Story of the Logitech G Adaptive Gaming Kit
Logitech G believes that life is more fun when you play. Gaming is diverse, and play is universal. …
finalist
audience honor
The Thrown Out Flag
The Rainbow Flag has been the symbol of pride for LGBTQ people everywhere. And it’s been embraced b…
Together Planting a Forest
One Tree Planted is an environmental non-profit organisation focused on making it easy for individu…
finalist
Trojan Conecocktions
Pride Month is always a crowded space, but in 2019 it was particularly so because NYC was home to W…
Turkcell - Spread The Smile
Turkcell is the leading mobile operator in Turkey with more than 35M customers serving them through…
Visa "Money Is Changing"
Visa’s mission is to be the best way to pay around the world, and there was a time when paying mean…
WE Teachers
OBJECTIVES: Since 2014, Walgreens and WE have partnered together to empower youth and communitie…
WWE Partners With The Leukemia & Lymphoma Society
By rallying the entire WWE Universe, WWE is helping to provide resources, strength and hope to thos…
We Love You, Bahamas.
The Bahamas is home to some of the most beautiful beaches in the world. However, when Hurricane Dor…
finalist
gold honor
What's Love?
The Los Angeles LGBT Center wanted to raise awareness of their services to support families of LGBT…
When Neurodiversity Works
“When Neurodiversity Works” is a documentary that follows four individuals with autism spectrum dis…
While Black with MK Asante
Growing up in America can look very different for kids based on their race. If you live in a homoge…
You Can't Imagine the Reward
Most parents looking to adopt a child will usually opt for younger children as opposed to teenagers…
Zippo: Fight Fire With Fire
Fire is our oldest tool; one we’ve wielded for millennia to achieve incredible feats. Its power is …
bubly Sparkling Water – 2019 #CheckYourCans Campaign
With the rise of healthier beverage options and category sales expected to increase 74% by 2023[1],…