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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Integrated Campaign
finalist
#GoSmoregazing
Launch new JET-PUFFED Camp S’mores glow-in-the-dark packaging with a campaign to kick off s’more se…
Sports
#GoTeamUSA
The United States Olympic Committee is a non-profit organization that serves as both the National O…
Influencer & Celebrity Campaign, Hashtag, Video, Sports
finalist
#GronkIsMyCoPilot
As the city's largest airline, JetBlue continues to invest in Boston – building its offerings from …
Twitter Campaign
#GrudenGrinder - @ESPN and @ESPNMondayNight
Last fall, we launched an integrated Twitter/TV program for Monday Night Football, the #GrudenGrind…
Mid-Range Media Buying Strategy
winner
audience honor
#HallmarkAtWalgreens Ambassador Campaign
The Hallmark Ambassador Campaign included a series of influencer marketing flights for Hallmark at …
Hashtag
#HaloFeeditForward
Despite large retail partners and a passionate following, Halo premium pet food was largely unknown…
Multi-Platform Partnership
finalist
silver honor
#Hanguponit
In the crowded and Apple-dominated mobile phone category, product IS cultural currency. And, with n…
Clapback
finalist
#HangUpOnIt
In the crowded and Apple-dominated mobile phone category, product IS cultural currency. And, with n…
Integration with Live Television, Multi-Platform Campaign, Hashtag
#HANKandERIC
Our objective was to create a trending hash tag that would promote Hank's brand new single "Are You…
Contest or Promotion
#HannibalDidThis Fan Art Contest
If fandoms were artists, the Fannibals would be Leonardo Da Vinci. Creating some of the most visual…
Contest or Promotion, Twitter, Twitter Campaign, Hospitality
#HashtagHotel
Club Carlson, a loyalty program for Carlson Rezidor properties, wanted a campaign that could extend…
Video
finalist
#HatchKids vs. Child Hunger for Unilever Project Sunlight
Child hunger in the United States is a pervasive problem – and a much bigger one than most people m…
Social Good Campaign
#HatchKids vs. Empathy
Hatch is a unique digital storytelling and media literacy program created by SheKnows Media. Hatch'…
Twitter
#HatsOffToTom
In 2015, MasterCard was a sponsor of The Open Championship, one of the most anticipated golfing eve…
Physical & Digital, Social Good Campaign, Hashtag, Non-Profit
finalist
bronze honor
#HavasPeepShow
The Breast Cancer Awareness installation inside advertising agency Havas Chicago's lobby was design…
Hashtag, Real Time Response, Media Buying Strategy
finalist
#HaveUFoundtruTV
Summary:#HaveUFoundtruTV was a real-time brand awareness effort that anticipated, then capitalized …
Contest or Promotion
#HAWAIISCAPE
For years, Virgin America had heard from frequent flyers that they'd love the airline to start serv…
Music & Dance
finalist
#HealthyHabits6Step Destroys Benchmarks with 4B Views!
Lysol’s brand purpose is to keep families illness free. Always important, but perhaps this year mor…
Brand Awareness Campaign, Food & Beverage
#HeinzMasterz
Heinz UK had experimented with creator content in 2021. The results were so delicious that they dec…
Rebrand Campaign
finalist
gold honor
#HelloAlludo!
In September 2022, Corel, a global software industry titan with more than 35 years of innovation, r…
Sports
finalist
#HELLWEEK Across America
DICK's Sporting Goods challenged Catalyst to develop a social media campaign for the back-to-school…
Call to Action, Twitter
audience honor
#HereForFreeGuy Preview Screening Twitter Wall
One by one theatres across the world shut down during the peak of the pandemic, depriving movie-goe…
Non-Profit
#HofDebate16
Hofstra University hosted the first debate of the 2016 election cycle on September 26, becoming the…
Social TV, Live Television, Twitter Campaign, Hashtag on Twitter
finalist
#HomeRocks
There is nothing that compares to the feeling of arriving home after a long day. This exact feelin…
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