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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Twitter Hashtag
finalist
#FollowMeMTV
MTV has turned the concept of #FollowFriday on its head -- rather than pushing its own recommendati…
Education
#Fordham4Me
Fordham University had a unique challenge: influence the yield of its 2014 incoming class while und…
Technology
#ForTheGrams: Amazon Helps Families Maintain Holiday Traditions in a Time of Social Distancing
Local Campaign
finalist
#ForTheWyn
In October 2020, Newlink created #ForTheWyn, a 12-part giveaway series featuring local businesses i…
Social Activism
finalist
#FREEMEEKMILL
The #FREEMEEK movement, which has now evolved into #REFORM, began as a way to raise awareness about…
Consumer Brand
#friskissthlm
In January all gyms and health clubs advertise to catch everyone who made the classic New Year’s re…
Integrated Campaign
#FSWellness: Global Wellness Day with Four Seasons
On June 9th, Four Seasons Hotels & Resorts celebrated Global Wellness Day; an international holiday…
Television
,
Twitter
finalist
#FunnyCauseItstru
We live in strange, dark times. The internet and Twitter (and other places) are teeming with bullie…
Gamification
,
Micro-Influencer Strategy
,
Multi-Platform Presence
,
Unboxing Video
finalist
gold honor
audience honor
#GameChanger
As key players in the gaming space, Lenovo and Nahimic have a strong sense of dedication and passio…
YouTube Partnership
winner
audience honor
#GamerVsWorld
A casual bet between gaming icons and creators SypherPK (6.5m YouTube subscribers) and Typical Game…
Wine, Beer & Spirits
#GarnachaDay Social Activation
#GarnachaDay is an annual offline event that publicizes and celebrates the Garnacha wine grape (aka…
Social Good Campaign
,
Hashtag
,
Fashion, Beauty & Luxury
winner
#GayIsOK
Lush actively supports LGBT rights, but this is a challenge for a global business present in coun…
Vine
#GetComfortable
Warner’s leads the bra category in comfort superiority with a barely-there product. To showcase jus…
Health, Fitness & Medical Apps
finalist
#GetFitHV
Hospitals say they want to keep the community healthy but very few actually walk the walk until com…
Social Good Campaign
#GetOnBoard: A Cruise Line Making History with Pride
At Celebrity Cruises, we believe in opening up the world, and we remain committed to our core brand…
Hashtag
finalist
#GettyMuseumChallenge
When Getty closed to support coronavirus response in March 2020, we as the digital team had to stop…
Multi-Platform Campaign
#GiggysBFF Social Commercial
Giggy's BFF social commercial encouraged fans to interact with Bravo TV on-air, during the Real Hou…
Emojis
,
Non-Profit
finalist
#GiveAShit by WaterAid
The world has a shit problem. One in 10 people in the world today does not have access to a safe, …
Social Good Campaign
#GiveAToast
As a trusted Canadian brand with stores within 15-minutes' drive of 90 per cent of the population, …
Social Good Campaign
,
YouTube
finalist
#GiveSubtitlesToSuicide
The objective of the campaign was simply to highlight the importance of understanding the obvious s…
Art Direction
,
Graphics
winner
silver honor
#GoldLife Rewards
In the Spring of 2016 Starbucks re-launched their loyalty program as Starbucks Rewards. The new pro…
Hospitality
finalist
#GoneToGurneys
Our team set out to drive awareness and preference for Gurney's Montauk Resort & Seawater Spa withi…
Influencer & Celebrity Campaign
,
Integrated Campaign
,
Live Events
finalist
#GoodIsWinning Campaign Engages Pope Francis with US Millennials
Following Pope Francis' directive for the Catholic Church to expand use of digital and social media…
Ambassador & Celebrity Campaign
finalist
#GoProChat
Twitter has served as GoPro's strongest medium for our team of experts to engage directly with our …
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