THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 12th Annual Shorty Awards Best in Hospitality

Hotels, home-sharing and home rental companies are eligible for this award. Objectives may include gathering consumer trust, promotions and deals, loyalty programs and thought leadership in the hospitality space.

See previous winners and honorees here.

Winner

Hospitality
winner
DoubleTree by Hilton: Cookies in Space
The objective of Cookies in Space was to build awareness of DoubleTree by Hilton as a forward-think…

Finalists

Hospitality
finalist
gold honor
W Hotels Room Service Mukbang
In 2020, it’s getting increasingly difficult for brands to stand out and stand for something. As th…
Hospitality
finalist
silver honor
#SponCon Vows
In August 2019, Hotels.com and Hulu partnered on a hilarious brand integration within “Four Wedding…
Hospitality
finalist
#Travelarge - Travelodge by Wyndham
Since first opening its doors in 1940, Travelodge has built awareness around its strong west coast-…
Hospitality
finalist
audience honor
Marriott Ambassadors Let Their Minds Travel
Marriott Hotels is the flagship brand of the largest hotel company in the world, with over 600 loca…
Hospitality
finalist
You’re Invited! Real-Time Exclusive Experiences
Marriott International's social marketing command center, M Live, was looking to enhance our Marrio…

Nominees

Hospitality
#DCmoments Food Guides
Our #DCmoments Food Guides were designed as a unique digital amenity allowing existing and prospect…
Hospitality
Aqua-Aston Hospitality’s #ShareTheAloha Campaign Celebrates 70-Years of Sustainable Tourism
As one of Hawaii’s largest hotel management companies, Aqua-Aston Hospitality (AAH) has overcome ob…
Hospitality
Hampton by Hilton: Great Hair Day
The challenge for any hotel brand today is to stand out and be remembered in the crowded and compet…
Hospitality
La Quinta Means Business-Social Media Campaign
With over 900 locations, La Quinta’s brand awareness is pretty significant. Unfortunately, despite …
Hospitality
Location is Everything: Draper James x The Tryall Club
Drive brand awareness and bookings for Jamaica’s The Tryall Club in target US markets through strat…
Hospitality
Rituals Roadtrip with Annabelle Fleur
Our Rituals are an integral part of the St. Regis brand and are at the heart of an exquisite stay. …
Hospitality
Rosewood Limited Edition
Where do you go when you have no limits? Our Limited Edition campaign, featuring Rosewood’s annual …
Hospitality
The Soneva Tastemaker Series
The Soneva Tastemakers campaign invited guests to experience a rare behind-the-scenes glimpse into …
Hospitality
Trademark Collection by Wyndham Embracing Character
About Trademark Collection by Wyndham Launched in 2017, Trademark Collection is a soft-branded n…
Hospitality
Wingate by Wyndham #ByDayByNight
Situational Analysis: Moving fast for business or enjoying time away before their world ramps up…