THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign NEW! Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign NEW! Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Humanitarian Aid Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative NEW! Public Health Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Restaurants Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms NEW! TikTok Twitter YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality NEW! Gaming NEW! Images NEW! Interactive Content NEW! Live Streaming Long Form Video Micro-site or Blog NEW! Podcast Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology CTV/OTT NEW! Data & Insights NEW! Employee Engagement Event & Experiential NEW! Fundraising Strategy Generative AI NEW! Micro-Influencer Strategy Paid Media PSA Real Time Response Single Post Social Commerce NEW! Storytelling User Generated Content

From the 15th Annual Shorty Awards Product Feature Video

This award honors the most effective and creative product feature video. Includes single video, series and mini-series.

Winner

Product Feature Video
winner
Scary Fast
The Ford F-150 Raptor R is a 700-horsepower off-road performance truck.  To advertise a truck li…

Finalists

Product Feature Video
finalist
gold honor
Adulting Sucks
Task: Help Heinz launch its reformulated No Sugar Added Ketchup, made with the great taste of Heinz…
Product Feature Video
finalist
silver honor
Thirst Trap feat. Martha Stewart
Clé de Peau Beauté, a premium beauty brand, set out to expand their devout following and introduce …
Product Feature Video
finalist
bronze honor
Charlie Puth on Finding His Sound
Our objective was threefold: Feature the product in an authentic and entertaining way, introduce Ch…
Product Feature Video
finalist
#DaaSJams Helps Citrix Top the Charts with IT Community
With the events of the past few years, the world forever changed — and the way we work changed with…
Product Feature Video
finalist
AT4X Canyon: Choose Your Own Adventure
GMC was set to reveal their brand-new 2023 Canyon AT4X, the ultimate new school adventure vehicle m…
Product Feature Video
finalist
Ball Aluminum Cup "No Strong Drinks/Just Weak Cups" Online Video
Billions of single-use plastic cups wind up in landfills each year. To combat this environmental ca…
Product Feature Video
finalist
Bang & Olufsen. My B&O, My Story.
Bang & Olufsen (B&O) is a high-end brand of premium products that positions itself as the go-to bra…
Product Feature Video
finalist
audience honor
Big Ink Energy presented by Inkbox
For young people these days, tattoos are no longer taboo. So one might think that Inkbox, the DTC, …
Product Feature Video
finalist
Etsy Instagram
At the outset of 2022, we were facing a challenge: Radically reinvent Etsy's flagship social media …
Product Feature Video
finalist
Ladder: The Power of Pure
The Power of Pure was created to build awareness for Ladder, talk about its groundbreaking clean, p…
Product Feature Video
finalist
Maxon's VFX and Chill
Maxon’s VFX and Chill YouTube series was created by Daniel “Hashi” Hashimoto (aka Action Movie Dad,…
Product Feature Video
finalist
Moving On Up - Bosch - 18V Cordless Power Tools Global Campaign
We get it. When you want to tell a story about changing your life, Power Tools aren’t the first thi…
Product Feature Video
finalist
Pit Stops with Lando
Formula 1 racing driver superstar Lando Norris, a human defined by achieving faster speeds than com…
Product Feature Video
finalist
STYLECASTER: I Got It From My Mama
Pandora Jewelry and STYLECASTER partnered on a custom Mother's Day program to celebrate mothers and…
Product Feature Video
finalist
Samsung Z Flip4 Reserve and Pre-order Video Campaign
Samsung was getting ready to launch its fourth generation of foldable smartphones: Galaxy Z Flip4 a…
Product Feature Video
finalist
Young Love
Google Pixel was getting ready to launch its best and most-Google device yet: a phone designed to b…

Nominees

Product Feature Video
finalist
#DaaSJams Helps Citrix Top the Charts with IT Community
With the events of the past few years, the world forever changed — and the way we work changed with…
Product Feature Video
finalist
AT4X Canyon: Choose Your Own Adventure
GMC was set to reveal their brand-new 2023 Canyon AT4X, the ultimate new school adventure vehicle m…
Product Feature Video
finalist
gold honor
Adulting Sucks
Task: Help Heinz launch its reformulated No Sugar Added Ketchup, made with the great taste of Heinz…
Product Feature Video
Andis Beauty and Barber Product Feature Videos
In 2021, legacy clipper and trimmer brand, Andis Company, went through a complete rebrand in antici…
Product Feature Video
Andis Company beSPOKE Centennial Trimmer Launch Video
Andis Company, a legacy clipper and trimmer brand in the salon professional space, went through a c…
Product Feature Video
finalist
Ball Aluminum Cup "No Strong Drinks/Just Weak Cups" Online Video
Billions of single-use plastic cups wind up in landfills each year. To combat this environmental ca…
Product Feature Video
finalist
Bang & Olufsen. My B&O, My Story.
Bang & Olufsen (B&O) is a high-end brand of premium products that positions itself as the go-to bra…
Product Feature Video
finalist
audience honor
Big Ink Energy presented by Inkbox
For young people these days, tattoos are no longer taboo. So one might think that Inkbox, the DTC, …
Product Feature Video
finalist
bronze honor
Charlie Puth on Finding His Sound
Our objective was threefold: Feature the product in an authentic and entertaining way, introduce Ch…
Product Feature Video
finalist
Etsy Instagram
At the outset of 2022, we were facing a challenge: Radically reinvent Etsy's flagship social media …
Product Feature Video
finalist
Ladder: The Power of Pure
The Power of Pure was created to build awareness for Ladder, talk about its groundbreaking clean, p…
Product Feature Video
finalist
Maxon's VFX and Chill
Maxon’s VFX and Chill YouTube series was created by Daniel “Hashi” Hashimoto (aka Action Movie Dad,…
Product Feature Video
finalist
Moving On Up - Bosch - 18V Cordless Power Tools Global Campaign
We get it. When you want to tell a story about changing your life, Power Tools aren’t the first thi…
Product Feature Video
finalist
Pit Stops with Lando
Formula 1 racing driver superstar Lando Norris, a human defined by achieving faster speeds than com…
Product Feature Video
finalist
STYLECASTER: I Got It From My Mama
Pandora Jewelry and STYLECASTER partnered on a custom Mother's Day program to celebrate mothers and…
Product Feature Video
finalist
Samsung Z Flip4 Reserve and Pre-order Video Campaign
Samsung was getting ready to launch its fourth generation of foldable smartphones: Galaxy Z Flip4 a…
Product Feature Video
winner
Scary Fast
The Ford F-150 Raptor R is a 700-horsepower off-road performance truck.  To advertise a truck li…
Product Feature Video
finalist
silver honor
Thirst Trap feat. Martha Stewart
Clé de Peau Beauté, a premium beauty brand, set out to expand their devout following and introduce …
Product Feature Video
finalist
Young Love
Google Pixel was getting ready to launch its best and most-Google device yet: a phone designed to b…